Sarissa Thrower

About

Hi! I'm Sarissa and I'm a multi-disciplinary business strategist with specializations in communications (media training, crisis, reputation management, content-led comms, brand and corp comms, and more), social media + digital communications and marketing. With experience across entertainment, technology, and media industries, I bring a comprehensive approach to brand strategy and communication.

Experience

• Founder · Suite Number Nine2017-01-01 –

  A multi-disciplinary business strategy and consulting firm offering bespoke solutions for individuals and companies.

• Communications Consultant · MATTER OF FACT2022-02-01 – 2024-03-01

  Oversight, strategy and high-level execution for all social media, PR and communications campaigns and product launches for the brand, inclusive of those tied to exec comms, content, events and talent and creator-led participation (UGC, etc.)

• Brand + Consumer Communications Lead · Instagram2018-07-01 – 2023-01-01

  Establish and lead overall brand and communications strategy around content, entertainment, music and creator-driven programs on Instagram.

• Global Creator Comms Lead · Meta2018-06-01 – 2018-11-01

  Lead overall brand story, communications strategy and media outreach around all creator and influencer driven initiatives (VidCon; industry awards, tentpole company campaigns, events, and more).

• VP, Strategic Communications · Beautycon Media2018-02-01 – 2018-05-01

  Led strategic communications, content, and brand initiatives for Beautycon festivals, media, and partnerships.

• Manager, Communications - Publishing and Digital Media, DCPI · The Walt Disney Company2015-08-01 – 2018-02-01

  Ideated, strategized, developed, and drove cross-division and external promotional support for DCPI's programming initiatives, influencer network, partnerships and executive and B2B-focused communications via Disney Digital Network.

• Senior PR Manager · StyleHaul, Inc.2014-04-01 – 2015-07-01

  Was directly responsible for developing, leading, managing and supporting the company's overall communications, branding and marketing efforts.

• Manager, Catalyst Community · GolinHarris2013-05-01 – 2014-03-01

  Operated in a pivotal role managing campaigns, creative activations, stunts and social media programs and initiatives for the Nintendo of America client. Co-managed the intern program for the client and served on the GolinHarris Marketing the Agency (MTA) Committee.

• Account Executive · fortyseven communications2008-11-01 – 2013-05-01

  Operated in a central role involving heavy media relations and PR writing, client relations and counsel, and initiating and managing or co-managing all phases of PR campaigns, including brainstorming, planning, strategy, activation and tactics/execution. Also initiated and led event planning and management projects from start to finish and served as a team leader, managing support staff across accounts.

Education

• UCLAPublic Relations, Advertising, and Applied Communication
• California State Polytechnic University-PomonaBachelor of Science, Communication - Public Relations

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