Seun Sunmola

About

With a background in engineering and growth, I have a proven track record of driving growth for startups, especially consumer startups. I led our growth from 1,500 users to 350,000 users in 13 months, while also taking our monthly transaction volume to $56 million in the process, which resulted in a consistent increase in our revenue. While at Binance, I also launched and led the growth of our Telegram community taking our community from 0 to 30,477 in 1.5 years. During this time I also organized AMA events - hosting Justin Sun, the founder of the TRON Network and another with Nischal Shetty, the founder of WazirX, the largest crypto exchange in India.

Experience

• Growth Manager · Binance07-01-2020 – 07-01-2023

  Continued to work on the Bundle team, moved from Marketing to Operation to lead the growth of Monthly Active Users (MAU) for Bundle. Worked on optimizations to our fiat channel for Africa that increased our weekly transaction volume by 151% and weekly active cashers by 78% in the last 6 months. Worked with the Product team to revamp our new user onboarding flow which led us to improve our 7-day KYC completion rate by 300% within 3 months of its launching.

• Growth Associate · Binance05-01-2019 – 07-01-2020

  Worked on the Bundle team. Within 13 months after launch, grew our monthly transaction volume to $56 million. Tested multiple acquisition channels to find scalable paths for user acquisition, which led us to acquire 350,000+ registered users at a CPA lower than the industry average within our first year of operation. Setup automated lifecycle management to improve our new user activation rate. Community Leadership. Grew our Telegram community to 24,000 members within the same 13-month period. Led the Bundle Alpha Program, which involves a group of ~11 volunteers who manage the day-to-day activities within our 33,000 member community.

• E-commerce Writer · GROWTH SHOP11-01-2018 – 08-01-2019

  Worked directly under Mark Patchett, Head of Growth for Nectar (#1 Fastest-Growing Ecom Player in the USA) to create weekly content centered around eCommerce growth tactics and news in the DNVB industry.

• Founder · Sage Inc. | Social Media Growth Agency06-01-2016 – 07-01-2018

  Led growth and consultancy for all the brands we worked with. Grown the social media audiences of 33 brands and businesses. Each account grew at an average rate of 1,500 followers a month. Added 69,650 new followers in total to all brand pages.

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