Shelly Walbert

About

Design leader shaping product strategy and organizational design practice. Leveraging AI to accelerate research synthesis and prototyping while maintaining strategic craft.

Experience

• Senior UX Designer, Shopping Design · Amazon04-01-2025 –

  Lead the design for Community Feedback (Customer Reviews, Ask) bringing community feedback across the shopping journey for the core retail reviews team.

• UX Manager, Shopping Design · Amazon05-01-2024 – 04-01-2025

  Lead a cross-category retail design team, with 6 reports. Oversaw the delivery of core retail navigation, mobile native and unique experiences, and customer reviews. Set design standards and supported over 400 partner teams.

• UX Manager, Amazon Games · Amazon Games11-01-2022 – 05-01-2024

  Lead a cross-functional design team to create innovative solutions for gaming e-commerce, including retail pages with 2x conversion over standard detail pages. Managed 3 reports in career growth and skill set development. Force multiplied design best practices, and launched AGiD with 1MM+ sign ups.

• Senior UX Designer, Amazon Games · Amazon Games09-01-2019 – 04-01-2023

  Designed and delivered direct to account fulfillment “Digital Delivery” experience to streamline last mile delivery of games and in-game content, utilizing Persona Identity.

• UX Designer, Amazon Grocery · Amazon09-01-2018 – 09-01-2019

  Owned design for notification system and feedback mechanisms for Amazon Fresh, Prime Now and Whole Foods migration onto Amazon.com.

• Senior UX Designer & Researcher · Intel Corporation02-01-2014 – 07-01-2018

  As part of the Software Services Group (SSG), researched and designed experiences across verticals including autonomous driving, Android OS, smartwatches, industrial IoT, developer kits, and cloud orchestration. Collaborated with cross-functional teams of designers, product managers, and engineers. Conducted user research and designed proof of concept prototypes.

• UX Designer · WebMD Health Services10-01-2011 – 01-01-2014

  Provided user-centric UI/UX for health and wellness products, including homepage and DHA (digital health assistant). Conducted user research, persona development, and metrics analysis.

• Industrial Designer, Marketing Associate · ECR Software Corporation01-01-2011 – 10-01-2011

  Developed a Kiosk design 'Metro Market' for manufacturability, considering ADA compliance and ergonomics. Assisted with the implementation of a new corporate website and aided in marketing development.

• Industrial Design Contract Designer · Groovystuff Furniture & Accessories08-01-2010 – 12-01-2010

  Developed the Deschutes Bench for the Groovystuff brand through market analysis, sketching, and concept development. Assisted in bringing the product from concept to creation.

• Manager · The Wired Scholar Cafe09-01-2008 – 01-01-2010

  Hired and trained new employees, developed and implemented inventory system, scheduled employees' shifts, and assisted with advertising and illustration.

Education

• Appalachian State UniversityBachelors, Industrial Design
• North Carolina State UniversityPrague Institute Design Studio, Industrial Design

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