Sneha Ramachandran

Sneha Ramachandran

Integrated Marketing Master's | Operations Strategist

8 yrs experience · <10 hrs/week

About

With a Master's degree in Integrated Marketing from NYU School of Professional Studies and a Bachelor's in Electrical, Electronics, and Communications Engineering from Anna University Chennai, I have a strong educational foundation. My professional journey includes roles such as Strategy & Operations at Tawkify, Head of Operations & Performance Marketing at S'More, and Marketing Intern at EXL and Global Diversity Marketing. These experiences have honed my skills in developing and implementing strategies to optimize operations, leading performance marketing initiatives, and contributing to various marketing projects. My time as a Consultant at Deloitte Consulting allowed me to provide strategic insights and solutions to improve business operations and performance for clients. My diverse background in marketing and operations has equipped me with a well-rounded skill set to drive business growth and enhance overall performance.

Skills

Ad CopyAds ManagerAdvertisingApp PreviewsBing AdsDigital MarketingDisplay AdsEmail MarketingFacebook AdsFacebook Business PagesGo-to-market StrategyInfluencer MarketingInstagramInstagram AdsMarketingMarketing AnalyticsMarketing StrategyMobile Ad CampaignsMobile MarketingOnline MarketingPaid AdsPinterest AdsProduct MarketingRetargetingSMS MarketingSnapchatSocial Ad CampaignsSocial MediaSocial Media MarketingStrategy & Business DevelopmentTikTokTikTok ManagementYouTube AnalyticsZoho Campaigns

Experience

  • Strategy & Operations · Tawkify01-31-2023 – 03-31-2024

    Responsible for developing and implementing strategies to optimize operations and enhance overall business performance.

  • Head of Operations & Performance Marketing · S'More10-31-2019 – 01-31-2023

    Led operations and performance marketing initiatives to drive business growth and improve user experience.

  • Marketing Intern · EXL06-30-2019 – 08-31-2019

    Assisted in various marketing projects and gained practical experience in marketing strategies and campaigns.

  • Marketing Intern · Global Diversity Marketing05-31-2018 – 12-31-2018

    Contributed to marketing initiatives aimed at promoting diversity and inclusion in various campaigns and projects.

  • Consultant · Deloitte Consulting10-31-2014 – 06-30-2017

    Provided consulting services to clients, offering strategic insights and solutions to improve business operations and performance.

Education

  • NYU School of Professional StudiesMaster's degree, Integrated Marketing
  • Anna University ChennaiBachelor of Engineering (B.E.), Electrical, Electronics and Communications Engineering

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