Steve Isaacson

About

Award-winning marketing leader with 20+ years of experience crafting creative, scalable, and data-driven initiatives for global brands like Visa, Paramount, Uber, Amazon, and Warner Music Group. Proven track record of launching products, driving brand recognition, acquiring customers, and generating revenue. Veteran in startups with two successful exits, recognized for strategic vision, inspirational leadership, and consumer advocacy. Passionate about big ideas that challenge the status quo and disrupt legacy systems.

Experience

• Advisor · Versai Labs2024-01-01 –
• VP of Marketing · Atly2022-01-01 – 2024-01-01

  Founding Product and Growth Marketing Lead for a global, community-driven mapping platform, leading the company rebrand, go-to-market strategy, user acquisition, press engagement, and subscription revenue growth.

• Vice President Product Marketing · TAP Network2019-01-01 – 2022-01-01

  (Acquired by Superlogic) Founding Product Marketing Lead, spearheading the design and go-to-market strategy for TAP Rewards—a SaaS consumer loyalty and gaming platform used by global brands, including Rewards by Warner Music, Win with Points on Uber, and gift card marketplaces for Brave Browser and Uphold.

• Vice President of Growth · TAP Network2016-01-01 – 2019-01-01

  Founding Brand and Growth Marketer for HOOCH, a global hospitality and rewards app featured in the App Store, HuffPost, TechCrunch, and the LA Times.

• Director of Marketing · Aptsandlofts.com2014-01-01 – 2016-01-01

  (Acquired by Citi Habitats/Corcoran) Founding digital marketing and growth leader for a pioneering, New York real estate startup.

• Account Supervisor · Edelman2012-01-01 – 2013-01-01

  Led digital marketing, strategy and growth for the American Heart Association, including Go Red For Women, National Wear Red Day, Be the Beat & Hands-only CPR.

• Growth Marketing Manager · Google2010-01-01 – 2012-01-01

  Led marketing and partnership initiatives for the launch of the Chromebook, specifically focused on disruption of the education vertical.

• Account Manager · Visual Goodness2006-01-01 – 2010-01-01

  Led new business outreach, client management, and growth for a cutting-edge design studio, collaborating with major brands like Johnson & Johnson, the U.S. Air Force, Coca-Cola, and Lufthansa to bring bold ideas to life.

Education

• Stanford UniversityCertification, Entrepreneurship
• SUNY BinghamtonMBA
• SUNY BinghamtonBA
• University of Sydney

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