Tamar Schori

About

Senior Product Designer and Researcher with 10+ years leading end-to-end product strategy—from deep user research and journey mapping to system-level UX architecture and implementation—across government, enterprise SaaS, and AI-driven platforms. Skilled in transforming ambiguous, high-complexity environments into clear, evidence-based product decisions, combining rigorous research, systems thinking, and high-craft interface design. Known for communicating insights to leadership, shaping product strategy, and delivering accessible, intuitive experiences aligned with organizational values.

Experience

• Senior Product Designer (Remote) · Toptal09-01-2023

  Leading 0-to-1 design for a diverse roster of startups and innovative products. ● AI-Enabled Interfaces (BlueHour): Transformed a complex AI operationalization layer into an intuitive, human-centered OS. Focused on making "probabilistic" AI execution governable and interpretable for enterprise leaders. ● Service Blueprinting (Tandem): Conducted deep discovery workshops to map a 36-month "care chain" for special education. Translated fragmented user needs into a highly polished, accessible dashboard system that prioritizes ease-of-use for overburdened teams. ● Marketplace & Culture (TeachShare): Redesigned a marketplace UX by identifying cognitive friction points, resulting in a 15% boost in user activation while maintaining a high aesthetic bar.

• Senior Product Designer & Researcher · Sisense2021 – 2023

  Leading design strategy for a world-class BI SaaS platform. ● Creative Decision Surfaces: Initiated the Attention Map, an AI-driven synthesis of user sentiment. It became the "source of truth" for the collective product team, reducing time-to-insight by 75%. ● Technical Collaboration: Worked "smart" with engineering to ensure that design-driven solutions for complex data modeling remained high-craft and accessible at scale.

• Product Strategist · Eye4Wonder06-01-2020 – 05-01-2021

  ● Pomicell - Revolutionized how an AI-based platform visualizes the most relevant medical articles to help scientists and medical personnel locate the best cancer treatment. Reduced data fatigue by 25% - MVP ● Classeek - discovered the YAM persona, young aspiring classical musicians, helped shift the business model of their social software. ● JFrog - Researched the developer persona to fully redesign their community section, including onboarding, optimization, strategy shift, information architecture, and service design. ● MVPs for seed startups in fintech and social software included user research, strategic consultancy, and MVP formation, including design thinking workshops and extensive research regarding youth today:

• UI - Human Factors Ltd. · Freelance · Human Factors Ltd.03-01-2019 – 05-01-2020

  Joined on-the-fly complex system projects for SAAS enterprises. Quickly aligning with current design guidelines and research requirements to deliver fast results. Took part in the fast-paced design agency challenges in mobile, desktop, and research tasks. … more

• System Design - Full-time · The Ministry of Finance2017 – 2018

  Worked within the Emergency Department and later as a System Designer, contributing to research‑driven methodologies, cross‑departmental workflows, and the development of internal frameworks for complex governmental systems. Responsibilities included user research, process mapping, and designing decision‑support artifacts for high‑stakes operational environments.

Education

• Shenkar CollegeMaster's Degree (MDes), Design
• Bezalel AcademyBachelor's Degree, Art & Interactive Design

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