Nicole F.

About

My professional focus is on front end UX research and design, which includes: *Design team management (remote) *Business Analysis (requirements and discovery) *User Research (qualitative and quantitative) *Information Architecture (structure) *Interaction Design (wireframes/prototypes) *Accessibility (WCAG 2.1+ Level AA) *Generative/Agentic AI *Predictive Analytics *UI Design/ Design Systems (Figma)

Experience

• Sr. User Experience (UX) Researcher/Designer · Indeed2024-09-01 –

  Leading UX research and design initiatives for internal marketing platforms, financial dashboards, trust and safety measures, and growth marketing experiments. Collaborating cross-functionally with product, engineering, and data teams to identify user needs, define product requirements, and design intuitive, data-informed solutions. Conducting qualitative and quantitative user research to inform iterative design processes. Creating wireframes, prototypes, and high-fidelity mockups, driving measurable improvements in user engagement and operational efficiency across tools supporting campaign management, budgeting, and performance tracking. Experimenting with generative and agentic AI tools to consolidate workflows and develop more efficient processes.

• Sr. Product Designer · Invoice Cloud, Inc.2019-09-01 – 2024-08-01

  Led end-to-end UX research and design for a suite of EBPP (invoicing/payments) financial products with an average of 6 million users per month. Managing the entire front end design process from business analysis through to UI design handoff, in an Agile context. Set up and governed a design system component library, visual design standards, and liaised with developers for backend implementation. Developed a research practice, managing all research for B2B and B2C sides. Inserted mobile optimization into legacy products. Mentored junior designers and contractors.

• Lead UX Designer · AT&T2021-05-01 – 2024-04-01

  Responsible for inventory and vetting of components for enterprise applications, design and documentation of standards in Figma, and translation into code snippets. Managed end-to-end research and UX/UI design for web, responsive, and native iOS enterprise applications. Collaborated with multiple scrum teams in Agile.

Education

• University of Colorado BoulderBachelor of Arts, Psychology

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