Vikash Reddy

About

With an MBA in Information Technology from Montclair State University and a B.S. in Marketing from Fox School of Business at Temple University, I bring a robust blend of technical and marketing expertise. Currently, I serve as a Marketing Project Manager at Reds Digital LLC, where I guide brands in leveraging web, social, and technology to connect with customers. My diverse experience includes roles such as Marketing Specialist at BTM Laundry, Social Media Campaign Architect at Project Management for Change, and Digital Marketing Specialist at Helios Electric and Hosmane Cardiology & Eye Care. I have also held managerial positions at Raas and HelloFresh, where I led digital marketing strategies and customer experience projects. My background is further enriched by freelance and project management roles at Rauxa, 160over90, and 3Advance, where I honed my skills in Agile Scrum, resource planning, and digital project execution.

Experience

• Marketing Specialist · BTM Laundry11-01-2023

  Boosted business through innovative online strategies such as optimizing the website for local SEO and user-friendliness, ensuring information is clear, and promotions are easily accessible. Curated engaging social media content that resonates with the local community, showcasing amenities and special offers.

• Social Media Campaign Architect · Project Management for Change09-01-2023

  Architected engaging organic and paid social media campaigns (text, visuals, videos) that amplify the organization's brand voice and connect with target audiences, driving awareness and support for their mission of empowering non-profits.

• Digital Marketing Specialist · Helios Electric06-01-2020

  Leveraged expertise to enhance the company's online presence and engagement. Created and implemented digital marketing strategies that resonate with the target audience, showcase capabilities, and communicate commitment to excellence.

• Digital Marketing Specialist · Hosmane Cardiology & Eye Care02-01-2018

  Enhanced the clinic's online presence and outreach efforts. Developed and executed comprehensive digital marketing strategies that resonate with patients, drive awareness of specialized services, and foster patient engagement.

• Digital Marketing Manager · Raas07-01-2019 – 07-01-2022

  Crafted and executed a comprehensive digital marketing strategy that encompassed social media campaigns, email marketing, and local advertising initiatives. Aimed to create awareness about the restaurant's offerings and build a strong online presence that engaged and resonated with the local audience.

• Project Manager, Customer Experience · HelloFresh01-01-2021 – 04-01-2023

  Led efforts in driving efficiency and promoting sustainable process improvements by analyzing the effectiveness of existing business processes within the Customer experience team. Managed key projects that support Customer Experience functions and departmental initiatives to increase productivity and enhance the customer experience. Key accomplishments include managing roadmap planning of customer service initiatives, leading standardization across all customer service teams, defining and implementing the roadmap planning process, facilitating quarterly roadmap planning and prioritization sessions, and managing and reporting on program progress.

• Freelance Producer · Rauxa01-01-2020 – 05-01-2020

  Managed 12 team members consisting of developers, quality assurance personnel, and account coordinators. Used Agile Scrum techniques to produce a schedule of projects for this branding and marketing strategy firm. Worked closely with quality assurance and technical personnel to ensure project specifications were properly scheduled. Developed protocols and Standard Operating Procedures (SOPs) tied to email projects and training of account coordinators to ensure timely project completion. Collaborated with the Director of Delivery in resource planning.

• Digital Project Manager · 160over9005-01-2018 – 01-01-2019

  Developed, managed, scheduled, and enforced timelines internally for digital projects, factoring in budget and resource management. Communicated project goals to team members and ensured their skill sets were utilized effectively. Monitored all aspects of the program, including performance indicators, risks, and scope, ensuring visibility and escalating roadblocks when needed.

• Project Coordinator · 3Advance09-01-2016 – 01-01-2018

  Recommended strategies to increase the company's brand visibility using digital and integrated methods. Oversaw six employees in the execution and completion of projects, including mobile/web applications and website design. Used Agile Scrum to manage a team of developers, quality assurance personnel, and account coordinators.

• Operations Manager · Forward Share Ventures04-01-2025

  • Accelerated venture pipeline progression by architecting internal PMO governance and standardizing delivery playbooks for new studio launches. • Boosted content production velocity by 25% through the deployment of custom AI-driven workflows, maintaining a lean team structure while significantly increasing GTM output. • Scaled in-house product launches by partnering with Engineering and Product teams to align GTM strategies with specific OKRs and performance indicators.

• Project Manager · Huge Marketing Agency10-01-2024 – 12-01-2024

  • Ensured 100% compliance and timely delivery of web platform updates by masterfully coordinating cross-functional creative and technical teams. • Maintained high project momentum across concurrent programs by streamlining communication protocols and implementing rigorous progress tracking. • Maximized team velocity by proactively identifying and resolving critical technical and resource roadblocks before they impacted delivery.

• Project Manager · Barbarian08-01-2023 – 10-01-2023

  • Delivered a critical internal workspace two weeks ahead of schedule by leading a cross-functional team through an aggressive, high-stakes timeline. • Realized a 5% efficiency gain in internal workflows by implementing a structured feedback loop to refine operational processes and methodologies. • Secured stakeholder alignment during high-stakes launches by directing comprehensive communication plans for diverse, global teams.

Education

• Montclair State UniversityMBA, Information Technology
• Fox School of Business at Temple UniversityB.S, Marketing

Similar talent on Pangea

Hina P.Dynamic and solution oriented marketing project manager. Experience with entire project lifecycle, from initiation to closure.Princeton, NJKatrina R.Marketing Professional & Project ManagerFullerton, CAMegan C.Marketing | Project Management | HealthcareKatherine H.Experienced MBA with expertise in digital marketingRaleigh, NC