Virginia Garner

About

A diverse and fresh communications and marketing professional with extensive experience in digital marketing, product management, and content creation. Skilled in managing social media platforms, executing email marketing campaigns, and producing engaging multimedia content. Proven track record in writing, editing, and creating compelling narratives across various industries.

Experience

• Digital Fulfillment Specialist · 535media2024-08-01 –
• Product Manager · Trib Total Media2023-09-01 – 2024-08-01
• Community Coordinator Consultant · Trib Total Media2023-05-01 – 2023-10-01

  Creates daily content and markets new hyperlocal news sites to businesses and residents of Pittsburgh.

• Digital Marketing Specialist · XENSE2021-10-01 – 2023-07-01

  Creates cold email campaigns targeting both businesses and consumers, creates professional interview videos (including filming, editing visual and audio, and writing questions), and manages YouTube, LinkedIn, WordPress site, and crowdfunding site while conducting keyword research for increasing traffic. Email Marketing duties include list creation, segmentation, and organization as well as template and copy creation.

• TikTok Manager · Loper2022-10-01 – 2023-04-01

  Manages and creates 10 short form TikTok videos per week adhering to a content calendar, including on-camera performance and speaking pieces, comedic and timely trends tailored to the company, and video editing for virtual tours, college features, on-the-street interviews, etc. Engages with audience and the TikTok for you page and uses hashtags to help boost TikTok page.

• Biography Writer · MarketerHire2021-05-01 – 2022-10-01

  Writes short biographies for freelance marketers using the MarketerHire platform by combining their qualifying experience, relevant case studies, and achieved metrics to be presented to companies looking for marketers.

• Copywriter · Trident Coffee Roasters2021-10-01 – 2022-08-01

  Writes Instagram, Facebook, Twitter, and LinkedIn captions, as well as multiple email campaigns per week and a monthly newsletter. Other duties include creating website copy, coffee 'stories behind the name', slide deck copy, paid ads copy, and landing page copy.

• Teaching Assistant · LUMINARI, Inc.2021-07-01 – 2022-07-01

  Serves as a teaching assistant during Luminari's “Teen Writer” summer camp. Assists young writers ages 12-16 with developing fictional creative works, including character development, plot lines, and more.

• Technical Writer · Once Daily2021-05-01 – 2021-11-01

  Writes optimized articles about various medical innovations, startups, and devices from around the world.

• News Writer and Digital Photo Editor · Point Park University Student Newspaper, The Globe2019-08-01 – 2021-05-01

  Write news articles for both print and web about local matters affecting Point Park students, including hard news, features, interviews, listicles, and more. Each article is accompanied with photographs, granting ample photography and photojournalism experience. Served as News Photo Editor where submitted photos were edited and paired with news stories and photo assignments were given to other staff writers.

Education

• Point Park UniversityJournalism, Communication and Media Studies
• Severna Park High SchoolHigh School Diploma, Summa Cum Laude

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