Weonsuk Lee

About

With a Bachelor of Fine Arts from the School of Visual Arts, I have established a dynamic career in creative direction and content strategy. As the Founder & Creative Director of Anomie Gallery, I lead a clothing brand inspired by fightwear. Previously, I served as Art Director at STUDIO KYCLOPS, where I co-led the creative vision for diverse projects, developing compelling visual concepts and immersive brand experiences. At Atoms, I held roles as Content Manager & Creative Lead and Content Strategist, driving innovative brand experiences and creating impactful campaigns. My tenure at Sundae School as Marketing Associate, Content Creator, and Digital Community Lead saw me generate content with over 2 million views and build a robust online community. My expertise spans across print, digital, and social media platforms, consistently pushing the boundaries of creativity and embracing emerging trends.

Experience

• Founder & Creative Director · Anomie Gallery06-01-2023

  Clothing brand influenced by fightwear.

• Art Director · STUDIO KYCLOPS05-01-2023 – 08-01-2023

  Co-leading the creative vision and artistic direction for diverse projects with Creative Director. Collaborating with clients and internal teams to develop compelling visual concepts that align with brand objectives. Overseeing the creation and execution of impactful campaigns, spanning print, digital, and social media platforms. Currently working on creating immersive brand experiences through innovative storytelling and captivating visuals.

• Content Manager & Creative Lead · Atoms07-01-2022 – 08-01-2023

  Drive the creative vision, strategy, and artistic direction at Atoms, leading a multidisciplinary team to develop innovative and impactful brand experiences. Oversee end-to-end production processes, managing project timelines, budgets, and resources to ensure seamless execution and successful outcomes. Collaborate closely with clients, cross-functional teams, and external partners to deliver cohesive creative campaigns across various mediums. Set aesthetic standards, guide artistic direction, and ensure brand consistency while pushing the boundaries of creativity and embracing emerging trends. Mentor and inspire a team of designers, producers, and artists, fostering a culture of innovation and continuous improvement.

• Content Strategist · Atoms05-01-2022 – 07-01-2022

  Create brand presence on IG & TikTok to target a new demographic. Strategize and research. Idealize and execute new video series and content.

• Marketing Associate, Content Creator & Digital Community Lead · Sundae School12-01-2021 – 03-01-2022

  Created Brands social presence on TikTok and generated content reaching over 2 million views. Created and managed brands online community. Creating strategies using analytics, research, and understanding of Gen Z - Millennial culture.

Education

• School of Visual ArtsBachelor of Fine Arts - BFA

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