Zhiman Bai

About

Hi, I'm Zhiman. I hold a Bachelor's degree in Digital Media Art and a graduate degree in Experience Design, where I learned to observe and analyze human behavior in real-world contexts with a focus on emerging technologies and constructed environments. I’m motivated by intentional problem-solving, experienced in design thinking, and driven by empathy to create user-centric designs. As a designer, my passion lies in coupling technological innovation with human communication, emotional tangibility, and self-expression. I'm always looking for opportunities to expand my horizons as a designer and an artist. Please reach out to me if you have any questions or just want to chat! :)

Experience

• UX & UI Design Intern · DiDi11-01-2020 – 07-01-2021

  • Designed the interaction flow and user interface of the DiDi app for elderly users, and supported the process from conception to delivery through prototyping, user testing, and iteration. This work attracted 578k monthly users and increased elderly user satisfaction by 62%. • Developed the interface and interaction design for 5 DiDi B2B websites within 6 months, and monitored product development and iterative enhancements with user feedback and data analysis. Successfully launched all 5 products and simplified user flows. • Created visuals and icons for 4 in-app activities, ensured brand identity alignment, and leveraged marketing data for effective brand promotion. • Collaborated with cross-departmental product managers (PMs) and engineers on 6+ projects, synthesized stakeholder feedback, generated creative ideas, and provided design recommendations to enhance the usability and accessibility of DiDi's B2B and B2C products.

• Product Design Intern · Beijing Yunjizhizao Technology Co., Ltd.05-01-2020 – 08-01-2020

  • Evolved the product design system to align with brand guidelines, built libraries for design tools to establish a cohesive design language across cross-functional teams, and enhanced visual communication throughout the current products. • Conducted research and analyzed 5+ competing products, and summarized key findings to facilitate strategic improvements in the B2B SaaS. • Communicated with PMs, engineers, and stakeholders to define user needs, and visualized initial design solutions through low-fi prototyping.

• Prototyping for Experience Design Teaching Assistant · Northeastern University09-01-2022 – 12-01-2022

  • Mentored 12 students in prototype design study and user experience project development, guided 30+ projects from idea definition to high-fidelity prototyping through weekly discussions and debugging sessions, and earned commendations for effective mentorship. • Led 3 hands-on workshops on prototyping techniques, including 3D modeling (Blender), electronic prototyping (Arduino), and VR technology (Unity). Students were highly engaged and effectively applied these techniques in 4+ assignments. • Assisted the professor with course preparation and teaching, evaluated student projects, and improved students' UX design prototyping knowledge and skills in using advanced tools such as laser cutting, 3D printing, physical computing, and AR and VR technology.

• Presenter: “Straw Weaving” · UXPA 2024 International Conference06-01-2024 – 06-01-2024

  "Straw Weaving - Innovating a Soft Interactive Interface with Traditional Weaving and Modern Technology”

• UX & UI Designer · Mayor’s Office, City of Quincy09-01-2021 – 12-01-2021

  • Redesigned a brochure with an updated city map to enhance information findability and the visitor experience. The City of Quincy successfully implemented this comprehensive proposal in March 2022, resulting in improved accessibility for both residents and visitors.

Education

• Beijing Institute of Graphic CommunicationBachelor of Fine Arts, Digital Media Art
• Northeastern UniversityMaster of Fine Arts, Experience Design

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