Amelia Brissette

About

Creative and detail-oriented marketing and web development professional with a strong background in digital content creation, SEO strategy, and social media management. Experienced in managing digital campaigns across social media platforms, with a proven ability to increase engagement and strengthen brand presence. Adept at collaborating with cross-functional teams, producing engaging multimedia content, and using performance data to guide strategy. Passionate about storytelling, branding, and creating meaningful digital experiences that connect with diverse audiences

Experience

• College Ambassador · Niche12-01-2021 – 05-01-2024

  Develop engaging and relevant content for Niche's target audience across various platforms, including social media channels, website blog posts, newsletters, and video content, to drive brand awareness and user engagement. Create visually appealing multimedia content, including graphics, photos, and videos, to complement written content and enhance engagement on social media platforms and other digital channels. Work to stay informed about emerging trends and best practices in content marketing and digital media, continuously seeking opportunities to innovate and experiment with new content formats and distribution channels to stay ahead of the curve.

• People Teams Intern · Radian2023-05-01 – 2023-08-01

  Assisted in the development of AI use cases tailored to the company's specific needs and objectives, leveraging chatbot capabilities to automate routine tasks, streamline communication, and enhance employee experience. Contributed to the development of a company-wide neurodiversity training program by gathering and organizing resources, reviewing training drafts, and actively participating in design team meetings. Assisted in streamlining the hiring process for foreign nationals by evaluating and categorizing resumes to identify relevant work experience, updating job profiles, and working collaboratively to ensure compliance with employment regulations. Played a pivotal role in digitizing and organizing personnel files in preparation for Workday integration, meticulously extracting and naming unique files, determining retention requirements, and facilitating the transition to an organized document management system. Conducted comprehensive research on local, federal, and state labor laws to ensure compliance with regulations such as EEO, FMLA, and OSHA, providing valuable insights to the HR team.

• Human Resources Assistant · University of Tampa2023-01-01 – 2023-05-01

  Provided integral administrative support to the Human Resources department by efficiently managing employee records and ensuring sensitive personnel data's confidentiality and accuracy. Aided in the coordination of HR events and training programs while interacting with employees, addressing HR inquiries, and assisting in data analysis and reporting. Provided administrative support for recruitment processes, including drafting job descriptions, scheduling interviews, and coordinating background checks in compliance with company policies and legal requirements.

• Panhellenic Delegate · Sigma Delta Tau2022-01-01 – 2023-01-01
• Scholarship Committee Assistant · Sigma Delta Tau2022-01-01 – 2022-12-01
• Website Development and Content Creation · Brissette Sports Performance2020-08-01 – 2022-08-01

  Spearheaded the creation and maintenance of a dynamic and responsive website, showcasing cutting-edge design and functionality to enhance user experience and engagement, while ensuring optimal performance and security. Played a pivotal role in ensuring the website's compatibility with various platforms and browsers, optimizing SEO, and continuously monitoring web analytics to identify areas for improvement. Collaborated closely with the business owner to implement innovative web solutions, integrating multimedia elements, e-commerce capabilities, and real-time data visualization, elevating the company's online presence and driving user retention and conversion. Worked closely to address specific compliance needs and requirements, providing customized solutions to ensure regulatory standards were met.

• Social Media Manager · Fifth & Cor03-01-2025

  I lead the strategy, creation, and execution of content across Instagram, Facebook, Pinterest, LinkedIn, YouTube, and Twitter. I plan and direct shoots, edit multimedia assets—including podcast episodes—and ensure all content aligns with brand goals and trends. I also collaborate closely with the marketing team to maintain a cohesive brand voice and drive engaging digital storytelling.

• Social Media Coordinator · Hospital for Endocrine Surgery09-01-2024

  I manage and grow the digital presence of the Norman Parathyroid Center, Clayman Thyroid Center, and Carling Adrenal Center across TikTok, Instagram, Facebook, and YouTube. I create and edit short-form videos, design graphics, and contribute to SEO and blog strategies while supporting website improvements. I also collaborate with the Marketing Director on digital and print campaigns, using performance data to inform content strategy and drive engagement.

Education

• University of TampaBachelor's degree, Cybersecurity
• Buffalo Academy of the Sacred Heart

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