Andrei Baloleanu

About

I’m a T-shaped technical marketer, if that’s even a thing. Spent most of my career in marketing but with a 2 years “adventure” into product management, leading development efforts from the technical side of things. Two times I’ve led startups from 0 to 6 and 7-figure revenue, scaling all sides of the business - product, marketing, team. I built some great PLG experiences but also seen some fails, which made me learn that not every project is the same, if it worked for me it doesn’t mean that it will also work for you. I’ve owned 7-figure paid media budgets and ran hundreds of experiments across tens of products. I’m a data guy. I get sh*t done.

Experience

• Fractional Head of Growth · theMarketer10-31-2023

  As Fractional Head of Growth at theMarketer, I led the growth strategy and execution for the company's marketing efforts.

• Growth Advisor · Creative Tim, Play Vertical, Basmo08-31-2023 – 12-31-2023

  As Growth Advisor at Creative Tim, Play Vertical, and Basmo, I provided strategic guidance and support for their growth initiatives.

• Account Based Marketing Manager · Lokalise07-31-2022 – 07-31-2023

  As Account Based Marketing Manager at Lokalise, I developed and executed targeted marketing strategies to drive growth and engagement.

Education

• Academia de Studii Economice din BucureștiBachelors Degree, Marketing

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