Angelina Sunder

About

With a robust educational background, including a Master's Degree from TERI School of Advanced Studies and a Master of International Affairs from Penn State University, I have cultivated a diverse career in product marketing and analytics. Currently, I serve as the Senior Product Marketing, Analytics & Branding Manager at Sattva Consulting, where I lead marketing efforts for the India Partner Network and India Data Insights. My role involves developing marketing analytics to enhance strategic planning and optimizing email marketing systems. Previously, I have held various roles at Sattva, including Product Marketing & Analytics Manager and Marketing & Communications Associate, where I spearheaded the creation of an internal marketing analytics engine and managed marketing strategies for social impact platforms. My experience is complemented by a Bachelor's Degree from St. Joseph's University and a certification in ID Grafix from CADD Centre.

Experience

• Senior Product Marketing, Analytics & Branding Manager · Sattva Consulting

  Led Product marketing for Sattva Consulting's Non-profit platform, India Partner Network, and data platform, India Data Insights, alongside our international branding and marketing efforts for our Global team in Europe, with the support of my extraordinary team consisting of designers, content creators, data analysts and market researchers. My role has also involved developing the marketing analytics vertical to deliver insights to enable strategic marketing planning, optimising email marketing at Sattva, and developing systems and processes to streamline marketing efforts across teams.

• Product Marketing & Analytics Manager · Sattva Consulting04-01-2022 – 09-01-2023

  Led the build of an internal marketing analytics engine, collating data from various marketing pipelines, including social media, email and website for Sattva and all its entities. Built marketing dashboards to track progress and identify trends. Led marketing efforts and GTM strategy for India Partner Network - Sattva's in-house platform to enable NGOs to facilitate greater social impact, and managed marketing for India Data Insights. Owned email marketing system and database of 50k+ verified contacts, enabling email communications across the org while building systems and processes to streamline all marketing and communication at Sattva through tools including ClickUp, Metricool, and LookerStudio, among others.

• Marketing & Communications Associate · Sattva Consulting09-01-2021 – 03-01-2022

  Contributed to marketing and communications strategies, supporting various initiatives to enhance brand visibility and engagement.

• Product Marketing and Business Development Associate · Sattva Consulting02-01-2021 – 08-01-2021

  Assisted in product marketing and business development activities, contributing to the growth and expansion of Sattva's offerings.

• Content Creation and Website Management · Sattva Consulting10-01-2020 – 01-01-2021

  Led design and content curation for Shift Product Website alongside email marketing and collateral design for this corporate-focused SaaS product.

Education

• TERI School of Advanced StudiesMaster's Degree
• Penn State UniversityMaster of International Affairs
• St. Joseph's UniversityBachelor's Degree
• CADD CentreID Grafix

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