Anja Westhues

Experience

• Social Media Manager · Kooshy, Inc.09-01-2024

  Strategizing and managing all social media channels, activating partnerships, designing and tracking influencer campaigns in conjunction with sales goals.

• Community Manager · Little Sesame02-01-2024 – 09-01-2024

  Strategizing influencer partnerships, organic influencer seeding, engaging with community members, sourcing and coordinating sponsored events, and helping maintain social media presence via TikTok and Instagram.

• Social Media and Influencer Marketing Manager · Woody's Wine07-01-2024
• Influencer Marketing Manager · KEY Energy05-01-2024 – 08-01-2024

  Organic influencer seeding for KEY, a new-to-market energy drink harnessing the power of ketones, low caffeine, and zero sugar. Sending out 10-15 packages/week to like-minded creators. Designed a field marketing program for 3-4x/week sampling in high foot traffic areas of NYC and Brooklyn. Trained and hired the team.

• Communications Intern · Snaxshot01-01-2023 – 03-01-2024

  Snaxshot covers emerging brands in the food and beverage industry. During my internship, I’ve taken charge of curating and executing select Snaxshot events in NYC, Boston, and LA. These events have had anywhere from 25-300 guests. Was responsible for coordinating partnerships with brands and event spaces, as well as attending trade shows on behalf of the publication.

Education

• New York UniversityBachelor's Degree, Food and Beverage Marketing

Similar talent on Pangea

Briana P.Growth-Obsessed Social Media Strategist for Beauty, Wellness, & Lifestyle BrandsMiami, FLHannah B.Social Media Manager | Authentic Community Growth & Content CreationNorthampton, MAKelsey L.Creative Marketing SpecialistAddison C.Social Media ManagerDetroit, MI