Bethel Gentry Reed

About

With a dynamic career in digital marketing, I have honed my skills as a strategist and content creator since 2022. As a Freelance Digital Marketing Strategist at vastVisioncon, I collaborated with diverse clients to enhance their digital presence through tailored marketing strategies. My role involved managing social media, crafting engaging content, and leading creative teams. At Professional Mobile Powerwashing Services, I spearheaded rebranding efforts and executed targeted ad campaigns, significantly boosting lead generation. My tenure as Media Marketing Manager at gymrelations org saw me driving digital strategy and community engagement for a lifestyle platform. Additionally, as a Social Media Marketing Specialist at Humboldt Park Health, I supported branding initiatives and developed content strategies for health campaigns. My experience is marked by a commitment to driving visibility and growth through innovative digital solutions.

Experience

• Freelance Digital Marketing Strategist · vastVisioncon01-01-2022

  Partnered with personal brands, nonprofits, and service-based businesses to build and execute digital marketing strategies that drive visibility, engagement, and growth. Developed and implemented digital marketing campaigns across social media, email, and paid advertising. Managed social media accounts, including content creation, scheduling, analytics, and audience engagement. Built and refreshed brand identities, planned and executed event marketing campaigns, led small creative teams, and provided copywriting and content strategy.

• Digital Marketing Specialist · Professional Mobile Powerwashing Services01-01-2025

  Led the rebranding and digital marketing efforts, including a logo and website revamp, refreshed social media branding, and stronger brand storytelling. Managed social media channels with original content, graphics, and video editing. Planned and executed paid ad campaigns on Facebook and Google, using geo-targeting and retargeting strategies to generate consistent, high-quality leads.

• Media Marketing Manager · gymrelations org01-01-2022

  Led digital strategy and content creation for GYMrelations, a lifestyle and advocacy platform. Developed and managed multi-platform social media campaigns, producing graphics, short-form video, and written content to drive engagement and brand awareness. Oversaw community engagement initiatives, implemented analytics tracking, and contributed to brand storytelling.

• Social Media Marketing Specialist · Humboldt Park Health01-01-2024 – 01-01-2025

  Provided remote social media management and graphic design support, collaborating closely with the Marketing Manager to advance the hospital’s branding and community initiatives. Managed multi-platform content, designed digital and print graphics, and contributed content strategies for health and community-related campaigns. Monitored engagement, tracked performance metrics, and delivered weekly reports.

Education

• Oswego East High School

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