Brooke C

About

Hi! I’m Brooke—a marketing operations specialist with a focus on brand strategy, influencer outreach, and campaign execution. I help lifestyle and apparel brands refine their identity and extend it through strategic collaborations, product seeding campaigns, and UGC partnerships. My approach is both strategic and hands-on: I conduct brand strategy audits to uncover opportunities, then translate those insights into influencer lists, partnership outreach, and streamlined campaign workflows. Over the first 60–90 days, I work with clients to define clear KPIs and build campaigns that are not only creative but also measurable. Whether you’re looking to strengthen your brand’s voice, expand partnerships, or launch impactful influencer campaigns, I bring both the big-picture vision and the operational structure to make it happen. Key Services -Brand strategy audits & recommendations -Influencer & partnership research and outreach -UGC campaign planning & coordination -Product seeding program design -KPI alignment & campaign performance tracking

Experience

• Fashion and Beauty PR Intern · RAGDOLL PR2021-05-01 – 2022-05-01

  Assisted in research facets of editorial, media, influencer, celebrity, social media, and event press for various fashion, beauty, and lifestyle brands. Collaborated with Account Managers to ensure RAGDOLL PR brands were consistently featured in media, on influencers, and on various celebrities and stylists.

• Stylist · Kendra Scott2021-06-01 – 2021-08-01
• Fashion/E-Commerce Summer Intern · Whatever Industries2020-05-01 – 2020-08-01

  Virtual Externship through Eller College of Management E-Commerce, Marketing, and Branding consultant for fashion brands.

• Stylist & Sales Associate · The Impeccable Pig2018-05-01 – 2018-08-01

  The Impeccable Pig is a family owned and operated fashion boutique based out of Dallas, TX. Our mission is to fulfill the fashion needs of our customers at modest prices with exceptional customer service. Giving back to the community is also something that we take very seriously. The Impeccable Pig contributes to local non-profit organizations that embrace women’s empowerment, such as the Genesis Women’s Shelter and The Family Place.

• Art History Intern · Jesuit Dallas Museum2017-06-01 – 2017-08-01

  The Jesuit Dallas Museum (JDM) is a remarkable center for innovative visual arts. Every day, this collection of world-class art enriches the educational experience of students attending Jesuit College Preparatory School of Dallas. The museum collection offers a unique opportunity for bringing to life the curriculum that the students are studying and offers new forms for historical evidence, scientific insight and artistic inspiration.

• Public Relations (J/PR) Post Graduate Program · J Public Relations (J/PR)2024-12 – 2025-03

  Assisted in all research facets of editorial, media, influencer, social media, and event press for various hospitality and lifestyle brands. Collaborated with Account Managers to ensure J/PR accounts were consistently featured in traditional media and advertised by influencers on their social media. Initiated and led the monthly reporting process for all nine accounts, ensuring timely and accurate reports were generated before being reviewed by team members. Managed and distributed daily curated press placement alerts for all nine accounts, providing detailed background information and relevant clippings to ensure clients stayed informed on media coverage.

• Fashion and Beauty Public Relations Intern · BLONDE PR2024-01 – 2024-12

  Assisted in all research facets of editorial, media, influencer, social media, and event press for various fashion, beauty, and lifestyle brands.

• Public Relations Intern · Chemistry PR2022-06 – 2022-09

  Assisted in all research facets of editorial, media, influencer, social media, and event press for various hospitality and lifestyle brands. Collaborated with Account Managers to ensure Chemistry PR brands were consistently being featured in media and advertised by influencers on their social media. Curated press releases, pitches, social media posts, and calendar listings for clients.

Education

• University of ArizonaBachelor of Arts - BA, Communication, General
• University of Arizona, Eller College of ManagementMinor, Marketing
• Ursuline Academy of Dallas

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