Cailey Davern

About

With a passion for storytelling and a talent for crafting impactful content, I am a versatile communications professional specializing in social media management, digital marketing, and strategic branding. My expertise lies in developing creative campaigns that drive engagement, amplify brand presence, and foster meaningful connections across diverse audiences.

Experience

• Communications and Special Events Events Intern · American Red Cross09-01-2022 – 09-01-2022

  Served event planning team, eciently executing monthly executive-level events. -Key projects included event management, and volunteer program coordination - Prepare agendas and documents, collect materials, and complete background research in preparation for Events Team meetings, speeches, presentations, conferences and other events.

• Strategic Communications and Marketing · CHOICE Humanitarian05-01-2022 – 08-01-2022

  -Developed strong professional relationships by interacting and communicating eectively with wide variety of colleagues and external contacts - Developed campaigns to increase public awareness of company and engage customers - Prepared social media posts and videos with eye for viral content strategies -Proofread and edited materials prepared by all sta to check and correct spelling, grammar and style -Developed original content for blog posts and website articles.

• Social Media Marketing Intern · Do31201-01-2022 – 03-01-2022

  -Assist in managing social media including Twitter, Facebook, Instagram, and Tik Tok - Analyze social media analytics - Advertise paid promotions - Create blog content

• Marketing Intern · Bookbag Tours08-01-2021 – 12-01-2021

  -Focuses on creating and distributing valuable, relevant content to attract and engage a target audience. This includes blog posts, articles, videos, infographics, and social media content. -esponsible for developing and maintaining a brand's image, voice, and reputation. They work on brand strategy, brand communication, and brand experience to ensure consistency across all marketing channels. -Manages the company's social media profiles and campaigns. They create and schedule posts, engage with followers, and analyze performance metrics to improve social media presence.-Focuses on creating and distributing valuable, relevant content to attract and engage a target audience. This includes blog posts, articles, videos, infographics, and social media content. -Responsible for developing and maintaining a brand's image, voice, and reputation. They work on brand strategy, brand communication, and brand experience to ensure consistency across all marketing channels. -Manages the company's social media profiles and campaigns. They create and schedule posts, engage with followers, and analyze performance metrics to improve social media presence.

• Social Media Manager · International Management Association Inc05-01-2024 – 11-01-2024

  -Develop and implement social media strategies aligned with business goals. -Plan and manage social media calendars to ensure consistent and relevant content delivery. -Conduct market research and competitor analysis to identify trends and opportunities. -Create, curate, and publish engaging content across platforms (text, image, video). -Plan and execute paid social media campaigns, including budgeting and targeting.

• Marketing and Media Manager · NAACP11-01-2024

  Social Media / Blogging Interactive/Social Media/SEO Marketing & Communications (Mar/Com) Copy Writing / Copy Editing

Education

• DePaul UniversityBachelors of Art, Communiations and Media

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