Cassandra Pinto

About

With a robust background in digital marketing and content creation, I have honed my skills through diverse roles in the fashion and beauty industries. I hold a Digital Marketing Certificate in International Marketing from Google Creative Campus and attended FIDM from 2018 to 2021. Currently, I serve as a Digital Marketing Manager at Iconic Media Agency, where I develop and manage marketing campaigns to enhance brand awareness and drive customer acquisition. As a freelance UGC and content creator, I have collaborated with prestigious brands like Prada Beauty, Giorgio Armani, and Macy's. My previous roles include Fashion Stylist at Burberry, Social Media Manager at Peach Love California, and Lead Beauty Advisor at Christian Dior Couture. My expertise spans email marketing, copywriting, content creation, and social media strategy.

Experience

• Digital Marketing Manager · Iconic Media Agency01-01-2020

  As a Digital Marketing Manager, likely responsible for developing, implementing, and managing marketing campaigns that promote the company's products and services. Enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers.

• UGC Creator / Content Creator · Freelance12-01-2021

  Brands I've worked with: Prada Beauty, Giorgio Armani, Glamnetic, Grande Cosmetics, Macy's, Walmart, Burrata House, Etc.

• Fashion Stylist · Burberry03-01-2021 – 12-01-2021

  Style and dress models for fashion shows, content creating, and exclusive events.

• Social Media Manager · Peach Love California08-01-2020 – 05-01-2021

  Email Marketing, copywriting, content creation, video editing, social media strategy, content planning, schedule content, & etc.

• Lead Beauty Advisor · Christian Dior Couture10-01-2017 – 04-01-2020

  As a Lead Beauty Advisor, likely responsible for providing expert beauty advice, driving sales, and ensuring a high level of customer satisfaction. Managing inventory, training new staff, and maintaining the visual standards of the store.

Education

• FIDM
• Google Creative CampusDigital Marketing Certificate, International Marketing

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