Charles Adiukwu, Jr.

About

With a strong foundation in graphic design and business from the University of Houston, I have built a dynamic career in brand management and marketing. Currently, I serve as the Sr. Manager of Multicultural, Brand, and Social at Academy Sports + Outdoors, where I oversee multicultural marketing strategies and social media initiatives. Previously, I was a Sr. Brand Specialist at the same company, focusing on brand identity and market positioning. My experience includes leading marketing efforts as Head of Marketing at Counter Logic Gaming and providing consulting services through Charles Powers Consulting, LLC. I founded and served as Editor in Chief of The Game Fanatics, a gaming lifestyle blog, where I managed content production and rebranding efforts. My career is marked by a passion for enhancing brand visibility and engagement across diverse industries.

Experience

• Sr. Manager Multicultural, Brand, and Social · Academy Sports + Outdoors04-01-2023

  Responsible for overseeing multicultural marketing strategies, brand management, and social media initiatives to enhance brand presence and engagement.

• Sr. Brand Specialist · Academy Sports + Outdoors05-01-2022 – 04-01-2023

  Focused on developing and implementing brand strategies to strengthen brand identity and market positioning.

• Consultant · Charles Powers Consulting, LLC04-01-2020

  Provided brand strategy, content production, and marketing consulting services.

• Head Of Marketing · Counter Logic Gaming01-01-2021 – 05-01-2022

  Led marketing initiatives to enhance brand visibility and engagement in the gaming industry.

• Founder & Editor in Chief · The Game Fanatics12-01-2009 – 01-01-2022

  Led a gaming lifestyle blog and content community, overseeing content production, strategy, and marketing operations. Managed a team of influencers and creators, launched new content channels, and spearheaded rebranding efforts.

Education

• University of HoustonBusiness, Graphic Design
• Texas A&M University

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