Cinthya Hernandez

About

Hi there! I’m a creative marketer with 2.5 years of freelance experience, specializing in social media management and email marketing. While I’ve managed social accounts across a variety of niches, my real passion lies in crafting compelling email campaigns and building strong brand identities that connect and convert. Recently, I had the exciting opportunity to run email marketing for an eCommerce brand that sells workwear for performance artists—think burlesque dancers, pole performers, and other bold creatives. That project sparked a deeper interest in email strategy, and I’m eager to keep expanding my skills in this area. I’m adaptable, driven, and always learning. Whether it’s shaping the tone of a brand or helping boost engagement through thoughtful email flows, I love bringing creative visions to life—and delivering results clients can be proud of. Let’s make something amazing together!

Experience

• Social Media Manager · Premier Periodontics10-01-2023 – 10-01-2024

  As the Social Media Manager for a busy Periodontal surgery office, I was responsible for creating and managing engaging content across meta platforms to educate and connect with our audience. I developed posts highlighting various procedures, common diagnoses, and fun, bite-sized facts about the dental field to build trust and interest within our community. My goal was to make complex medical topics accessible and visually appealing while maintaining a professional and informative tone. This role sharpened my skills in content planning, patient-focused communication, and industry-specific social strategy.

• Email Marketer · Angel Candy04-01-2024 – 01-01-2025

  In this role, I crafted compelling email campaigns and Life-cycle marketing automated flows designed to boost sales, foster customer loyalty, and set the brand apart in the competitive performance artist industry. I focused on engaging, on-brand messaging that spoke directly to our audience—burlesque performers, pole dancers, and other entertainers—while aligning with the brand’s bold and empowering identity. Beyond email, I helped refine and unify the brand’s overall voice and aesthetic across channels, ensuring consistency and authenticity. I also contributed blog content covering industry-specific topics to build a sense of community and deepen our connection with customers.

Education

• Stockton UniversityBachelors of Arts Degree, Biology
• Thinkful Co.Certificate, Digital Marketing

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