Dandrea Oestricher

About

A passionate and detail-oriented individual with a demonstrated ability to identify and capitalize on emerging trends, enhance customer engagement, and drive sales growth. Proven track record of success in fostering lasting customer relationships, providing personalized recommendations, and executing impactful marketing campaigns. Expertise in data analysis, social media management, marketing, content creation, and graphic design. Eager to leverage my skills and experience to contribute to the success of the Tech Industry.

Experience

• CCNY Workforce Strategy Intern · Braven04-01-2024

  - Developed and executed marketing communications for the CCNY x Braven Graduating Fellows Celebration 2024, ensuring clear and effective messaging to all stakeholders. - Assisted in organizing the event by selecting gift bag items, decorations, and food, coordinating outreach to fellows, and compiling plans into accessible documents. - Surpassed the initial goal of a 65% fellow knowledge rate, achieving an 87% rate within two months, representing a significant increase from the 25% baseline in mid-April. - Spearheaded the creation of the CCNY x Braven Workforce Newsletter, providing fellows with valuable opportunities, resources, information, and support for their career advancement.

• Marketing Director · S & S Health and Wellness01-01-2019

  - Leveraged data analytics skills to identify and capitalize on emerging trends among website visitors, thus enhancing customer engagement. - Created an integrated media kit for the wellness studio resulting in a 30% increase in organic shares and website traffic. - Developed and executed a comprehensive long-term growth plan for all social media platforms, leading to a 50% increase in audience size and engagement.

• Project Manager of Capstone Challenge · Braven11-01-2023 – 12-01-2023

  - Designed a prototype of a mentorship program that looked to increase the number of diverse applicants. - Selected to be the project manager of the Capstone Challenge, helping guide a team of 6 diverse college students. - Led the group by developing the project management plan, performing check-ins, coordinating deliverables, and facilitating virtual communication. - Presented the prototype to a group of 60+ people, including a local recruiting team, leadership coaches, college students, and other professionals.

• Fellow · Braven08-01-2023 – 12-01-2023

  - Developed workforce skills such as leadership, operating and managing, communicating and networking, working in teams, and problem-solving by completing a 14-week leadership and professional development course. - Designed a career roadmap by outlining 3 specific, short-term goals and identifying possible obstacles, strengths and support systems to help achieve each goal.

• Personal Banker · Citizens10-01-2022 – 08-01-2023

  - Collaborated closely with clients to understand their financial needs and provide tailored recommendations, resulting in a 20% increase in client satisfaction. - Acquired new clients through proactive outreach and in-store prospecting, contributing to a 25% growth in the client base within the first quarter and $2 million in assets. - Provided financial education and services to clients, enhancing their banking experience, and consequently, improving customer retention by 15%.

Education

• The City College of New YorkBachelor of Psychology - BA, Consumer Psychology
• Borough of Manhattan Community CollegeAssociate's degree, Multimedia Programming and Design

Similar talent on Pangea

Beverly L.Marketing Professional | Venture for America FellowPhiladelphia, PAIndia L.NYC Marketing Manager Skilled in Social Media, Ads Management, & Multitasking Across Multiple Projects 💪New York, NYJenny T.Marketing student passionate about sales and advertisingNew York, NYMaya M.Creative, forward-thinking marketer based in New York CityNew York, NY