Danessa Estupinan

About

A dynamic and data-driven marketing leader with extensive experience scaling start-ups, spearheading strategic branding and partnerships, impactful campaigns, and successful product launches. Adept at building and leading high-performing teams, managing budgets, and project management. Skilled communicator well versed in collaborating with executive leadership to define strategy and maximize revenue growth by driving brand awareness and customer acquisition.

Experience

• Brand Marketing and Partnership Consultant · Moon292022

  Independent contract and project-based consultation services from overall strategy to multi-channel management. ● Business Development and Market Expansion: Successfully enter new markets and strengthen client positioning through strategic partnerships and affiliate programs, targeted campaigns, and meticulous brand management. ● Strategic Leadership and Project Management: Initiated high-impact marketing and launch strategies, leveraging advanced industry platforms and analytics to drive measurable success and reach. ● Team Empowerment: Build and guide diverse teams in planning, creating, and implementing comprehensive brand campaigns, and strategic partnerships, significantly enhancing digital presence and brand awareness. ● Performance Analytics: Delivered detailed reporting, closely monitored campaigns, and optimized performance for improved ROI and campaign efficiency. Clients Include: ● Wellness Providers in the health and alternative healing space. ● Reality Center Is a state-of-the-art wellness center and digital psychedelic lab based on Sensory Resonance. ● ExecOnline is the pioneer and category leader in B2B on-demand leadership development. ● Club Quarters Hotels is a hospitality company with full-service hotels located in city centers around the world. ● Riley Projects integrates architecture and construction management services to create sustainable homes. ● FashionPass is an online, subscription-based clothing and accessory rental service for women. ● Hulah, formerly Graze, is a free mobile dating app that empowers users to take control of their dating lives.

• Marketing Committee (Volunteer) · Women in Psychedelics Network03-01-2023

  As a member of the Marketing Committee, likely contributions include supporting marketing initiatives, creating content, and promoting the network's mission.

• Head of Marketing, Core · Hyperice07-01-2021 – 01-01-2022

  As the Head of Marketing at Core, likely contributions include overseeing marketing strategies, managing the marketing team, and driving brand growth.

• Head Of Marketing · Core01-01-2021 – 07-01-2021

  Acquired by Hyperice. As the Head of Marketing, likely contributions include developing marketing strategies, leading the marketing team, and enhancing brand presence.

Education

• Texas State UniversityBachelor of Business Administration, Marketing

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