Deborah Szajngarten

About

I build the marketing engines that drive exits. I bring operator-level impact to growth-stage tech, building revenue engines and positioning for acquisitions. At Carbyne I grew from $5M in revenue to $30M ARR with a $60M active pipeline in two years, directly positioning a $675M acquisition by Axon. At Radware I transformed a hardware company into a Tier 1 global cybersecurity brand and built their first inbound demand engine, contributing a meaningful portion of global pipeline. At Vimeo I helped turn an internal side project with no business model into an $80M business and YouTube's #1 competitor. I launched Firebird Fractional Marketing to bring that same operator-level impact to Series A–C founders who need a true CMO — someone who can own positioning, build the revenue engine, and partner with sales — without the cost or risk of a full-time executive hire. What I do: — Define category positioning and GTM strategy for complex, regulated, and technical markets — Build full-funnel demand generation from zero: pipeline frameworks, content engines, digital programs — Align marketing and sales around revenue — not activity metrics — Prepare companies for fundraising, market expansion, or acquisition. Where I work best: GovTech · Public Safety · Cybersecurity · SaaS · B2B · B2G. If you're a founder or CEO navigating a critical inflection point — growth, fundraise, or exit — let's talk.

Experience

• Fractional CMO · Firebird Fractional Marketing2026 –

  Launched Firebird Fractional Marketing to deliver operator-level impact to Series A–C founders. Define category positioning and GTM strategy, build demand generation frameworks, and prepare companies for growth or acquisition.

• Marketing Leader · Vimeo–

  Helped transform an internal side project into an $80M business and YouTube's #1 competitor.

• Marketing Leader · Carbyne–

  Drove company from $5M in revenue to $30M ARR, contributing to a $675M acquisition by Axon.

• Marketing Leader · Radware–

  Transformed company into a Tier 1 global cybersecurity brand and built their first inbound demand engine.

Education

• School of Visual ArtsBachelor of Fine Arts (B.F.A.), Photography

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