Geert Jan Kraan

Geert Jan Kraan

VP / Director in B2B SaaS Marketing & Growth | 8x Founding Marketer | Helping purpose-led brands to accelerate demand and increase revenue

16 yrs experience · Schiedam, Netherlands · <10 hrs/week

About

As an 8x founding marketer with over 25 years of experience in B2B marketing, I help SaaS brands to identify bottlenecks, unlock new opportunities, take products from nice-to-have to must have, and build a sustainable growth engine to enter markets with confidence and win from much larger competitors. Accelerate demand and create impactful products, services, and communities with buyer-led B2B revenue marketing. Ready to unlock the power of your marketing, take control of your pipeline, and grow your revenue?

Skills

Content CreationContent StrategyLead GenerationMarket ResearchMarketingMarketing StrategyStart-upsStrategic PlanningStrategy & Business Development

Experience

  • GTM Advisor · Various startups & scale-ups12-01-2023

    Provided strategic guidance and support for Go-To-Market strategies in various startup and scale-up environments.

  • Marketing Lead · Warp VR12-01-2021 – 11-01-2023
  • Marketing & Growth Advisor · Scaleflow02-01-2021 – 09-01-2021
  • Product Marketing Manager · Zivver03-01-2021 – 05-01-2021
  • Head of Marketing · Sanoma Learning01-01-2020 – 05-01-2021
  • Marketing & Growth Advisor · Urbandine BV10-01-2019 – 12-01-2019
  • Head of Marketing · Shypple01-01-2019 – 08-01-2019
  • International Marketing Manager · inSided (Acquired by Gainsight)04-01-2013 – 12-01-2018
  • International Marketing Manager · Tahzoo04-01-2012 – 03-01-2013
  • Online Marketing Consultant, Project Manager · Geert Jan Kraan Internet + Identity12-01-2006 – 03-01-2012

Education

  • Rotterdam School of Management, Erasmus UniversityMscBa, Business Administration, Management and Operations
  • Amsterdam Fashion InstituteMSc, Fashion Management

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