Grace Fortier

About

Experienced Public Relations and Social Media Professional with a Passion for Brand Strategy, Influencer Marketing, and Campaign Management in industries such as aesthetics, event planning, and education. Skilled in social media management, PR outreach, and client services.

Experience

• Social Media Coordinator · Mia Aesthetics2024-09-01 –

  Manage and create daily Instagram content for both the clinic and the doctor, including feed posts, Stories, and Reels. Content highlights patient transformations, behind-the-scenes moments, educational insights, and promotional material. Capture patient result photos, maintaining brand consistency while showcasing transformations to build trust and attract potential patients. Film and edit weekly videos using Final Cut Pro and CapCut, ensuring high-quality, engaging content. Track social media growth through weekly reports, analyzing key metrics to refine content strategy. Monitor trends and audience engagement to optimize brand visibility and drive patient inquiries.

• Event Assistant · WEST COAST BACH2024-08-01 – 2024-11-01
• Public Relations Intern · Powers PR2024-01-01 – 2024-05-01

  Managed outreach and media relations for high-profile clients, securing press coverage and increasing brand awareness. Assisted in event planning, influencer partnerships, and campaign tracking to optimize PR efforts.

• Public Relations Director · Public Relations Student Society of America (PRSSA)2023-05-01 – 2024-04-01
• Recruitment Day Chair · Alpha Chi Omega Fraternity, Inc.2023-04-01 – 2024-01-01
• Recruitment Committee · Alpha Chi Omega Fraternity, Inc.2023-01-01 – 2024-01-01
• Client Services Intern · BizCom Associates2023-05-01 – 2023-12-01

  Drafted press releases, pitches, presentations, and social media content. Compiled publicity and digital results for client reports. Assisted in thought leadership content development.

• Campus Director · University Tees2022-05-01 – 2023-12-01
• Marketing Affiliate · University Tees2021-10-01 – 2023-12-01
• Campus Manager · University Tees2021-06-01 – 2023-12-01

Education

• Baylor UniversityBachelor of Arts - BA, Journalism, concentration in Public Relations
• American Leadership Academy

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