Graem Krietzman

About

Product Designer with over 4 years of experience designing digital products with a focus on UX. My work blends thoughtful design with emerging technologies to create experiences that are intuitive, impactful, and user-centered. Portfolio: https://graem.design/ Currently, I’m designing at Sentient Flow, an AI startup, where I lead UX for projects in the gaming and Web3 space. My background also includes work in bioinformatics and civil infrastructure, giving me a broad foundation in both consumer and complex technical products. I take an iterative approach to design and thrive in fast-moving environments where learning never stops.

Experience

• Product Designer · Sentient Flow03-01-2024

  • Joined as founding designer, contributing to a $200K pre-seed raise and scaling the team from 4 to 15 • Led UX design for two products: Evolve AI (a no-code creator suite for AI characters) and Aver (a DeFAI trading platform) • Delivered 50+ feature-specific UI screens, each representing a discrete product surface or module, fully responsive across four breakpoints • Built a modular design system from scratch, including reusable component variants and a tokenized style library • Drove the product pivot from narrative tooling to DeFi infrastructure, repurposing AI systems to power on-chain agent functionality

• Product Designer · CrowdDoing03-01-2023 – 03-01-2024

  • Designed the end-to-end marketing website for Nature Counter, a mobile health app by CrowdDoing, under the direction of a Senior Designer • Created two responsive email templates tied to the app’s onboarding and engagement flows • Strengthened visual design skills through iterative design reviews and feedback loops • Improved proficiency in Figma and Illustrator while building scalable UI components • Collaborated with developers to ensure smooth handoff and accurate implementation across screens

• Lead Product Designer · EmpowerLA07-01-2023 – 09-01-2023

  • Led the design team at EmpowerLA’s 311 Data project, overseeing the revival of design documentation, style guides, and handoff processes • Directed cross-functional collaboration to re-establish visual and UX consistency across the platform • Mentored junior designers, supporting skill development and fostering a collaborative, feedback-driven design culture • Delivered clear, developer-ready presentations to improve implementation accuracy and team alignment

• UX Designer · Do Good, Be Good2023 – 03-01-2023

  • Designed a user experience to help AmeriCorps alumni better understand and utilize their Segal Education Award • Ensured brand alignment across all screens and interactions, maintaining consistency with Do Good Be Good’s visual identity and tone • Translated complex information into a clear, approachable experience tailored to alumni needs • Collaborated closely with stakeholders to refine goals and align the design with user impact objectives

Education

• University of California, BerkeleyBachelor of Arts - BA, Psychology
• General AssemblyUX Design Immersive

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