Gregory Padilla

About

Gregory Padilla is a seasoned UX/UI designer with a robust educational background and diverse professional experience. He earned a Bachelor's degree in Psychology and Sociology from the University of California, Davis, and later obtained a UX/UI Design Certificate from Designlab. Gregory currently serves as a Product Designer at Chaser, a mobile app aimed at fostering authentic communities among college students. He also works as a UX/UI Designer at To & Fro, a travel app that simplifies trip planning and collaboration. Additionally, Gregory offers web design and UX services through his own venture, Gregory Padilla - UX/UI Designs, where he has successfully enhanced user experiences and increased client revenue through thoughtful design and usability improvements. His work is characterized by a human-centric approach, focusing on creating intuitive and engaging interfaces.

Experience

• UX/UI Designer · To & Fro03-01-2023

  • Designed website by coordinating a UX team and delivering high-fidelity prototypes, resulting in a 50% growth in the user base within three months, and overwhelmingly positive public sentiment post-launch. • Led the creation of a scalable design system with over 50 reusable components, achieving 90% component usage across the platform and full compliance with WCAG 2.1 accessibility standards. • Owned the design strategy for an innovative travel product, collaborating cross-functionally to define and prototype a distinctive feature set, resulting in the creation of over 15 screens for a mobile app.

• Product Designer · Chaser05-01-2024 – 09-01-2024

  • Redesigned the startup website and strengthened brand identity by incorporating user feedback and market research, resulting in an 18% increase in user sign-ups for the beta launch within the first month. • Spearheaded the redesign of the entire design system to improve workflow efficiency and design quality with 10+ cross-functional partners in engineering and product.

• Brand Designer · Fitbeing06-01-2023 – 07-01-2023

  • Aligned with designers and product managers to conduct thorough competitor and market research, ensuring adherence to established design principles and best practices for the brand guidelines of a smartwatch app. • Developed a comprehensive 8-page brand guidelines document detailing logo specifications, typography selections, color schemes, and social media elements to maintain consistency across organizational departments.

• UX Designer, Web Developer · Cruisin’ California04-01-2023 – 07-01-2023

  • Ran usability tests with 12 users, identifying the need to enhance user experience and optimize mobile responsiveness for an improved reservation process within the website. • Implemented revisions informed by UX research, leading to a significant 25% increase in traffic, 10% in service inquiries, and 12% in reservation rates post-launch.

• UX Designer, Web Developer · Jess Pastries01-01-2023 – 03-01-2023

  • Partnered with client to integrate insights from market research and 36 active user surveys to improve usability and visual appeal of website, resulting in a remarkable 126% increase in sales within a span of one month.

Education

• University of California, DavisBachelor's degree, Double Major in Psychology and Sociology
• DesignlabCertificate, UX/UI Design
• Everett Alvarez High SchoolHigh School Diploma

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