Heather Petersen

About

Driven by passion and purpose, I have spent over 15 years leading digital execution across diverse platforms in marketing, IT, and corporate environments. My focus has always been on delivering exceptional customer experiences, whether through corporate strategies or agency partnerships, both internal and external. With expertise in agile and waterfall methodologies, I thrive in fast-paced environments, applying a mix of project management, team leadership, and innovative approaches to foster growth and collaboration. My core strengths include: Coaching & Mentoring Project Management Agile Practices Culture & Organizational Assessment Corporate Communications Team Building I am dedicated to cultivating teams and driving results that not only meet but exceed expectations. Lets connect!

Experience

• Digital Marketing Project Manager · Andersen Corporation02-01-2024

  Responsible for managing digital marketing projects, overseeing campaigns, and ensuring alignment with company goals.

• Founder · The Femme Farm
• Founder · Magic Muse Creative07-01-2024

  Magic Muse Creative is where your brand's story comes to life. We are a boutique agency founded by the visionary Heather Petersen, we specialize in logo creation, brand strategy, communications, and design. Our mission is to start and elevate your brand, ensuring you make your mark in history. At Magic Muse Creative, we believe in the power of boldness and authenticity. Inspired by Laurel Thatcher Ulrich's words, 'Well-behaved women seldom make history,' we invite you to misbehave with us. Let's challenge the norms, push boundaries, and create something extraordinary together.

• Artist · Art By Heather Marie06-01-2011

  Creates and sells original artwork, showcasing creativity and artistic skills.

• Digital Program Manager · Polaris Inc.10-01-2023 – 01-01-2024

  Managed digital programs and initiatives, ensuring successful execution and alignment with business objectives.

Education

• Concordia University-St. PaulMarketing & Innovation Management
• Century CollegeCertificate, Marketing

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