Johanna Rondon Arcia

About

I apply my experience in digital content creation and social media management to execute community outreach events, health fairs, and online campaigns that bolster awareness of the medical center's services. I am proficient in social media platforms, marketing management techniques, graphic design skills, and computer applications that further contribute to our marketing endeavors. I also coordinate the creation and distribution of new materials, maintain accurate and up-to-date records of inventory, and research new sources of prospective customers. In my previous roles, I have successfully promoted company services, tracked and analyzed online statistics, developed and oversaw online strategies, and written SEO-focused web page content. I am passionate about crafting dynamic online experiences and curating compelling narratives for diverse audiences.

Experience

• Social Media Manager · E verwell2024-06-01 – 2025-06-01
• Marketing Coordinator · Associated Medical Care2021-07-01 – 2024-04-01

  Hybrid - Executed community outreach events, and health fairs, to bolster awareness of the medical center's services. Proficiently in social media platforms to amplify our brand's presence, and marketing management techniques. Demonstrated computer applications, programs, and features, along with graphic design skills, further contributing to our marketing endeavors. - Maintaining accurate and up-to-date records of inventory and coordinating the creation of new materials as needed. - Continually following the performance of the activities to keep the engagement and researching new sources of prospective customers while providing recommendations to marketing.

• Social Media Specialist · Doral Cellphone2020-01-01 – 2021-07-01

  -Keeping up with updates on all social media channels for cellphone distribution to Latin America and the USA aligns with Creating creative and strategic social media content for clients (Instagram, Facebook, LinkedIn, etc.) and tracking and analyzing social media, SEO, and advertising statistics. -Developing and overseeing online strategies for Facebook and Instagram to facilitate communication with the audience aligns with Writing social media/marketing strategies and assisting with brainstorming and planning content ideas. -Maintaining and updating inventory on the website corresponds to Writing SEO-focused web page content and Preparing comprehensive SEO audits. -Responding to customer inquiries and participating in online marketplaces for B2B and B2C sales aligns with Assisting with other social media, and SEO tasks as needed.

• Marketing Assistant · CDDistribution2018-09-01 – 2019-08-01

  • Coordinated the marketing and distribution process, including product promotion and delivery, to ensure efficiency of all global marketing campaigns. • Conceptualized and coordinated a launch campaign that increased market share by 20% and improved customer satisfaction by 30% in the LATAM offices. • Generate mailings, product distribution, customer service, and assisted accounting & B2B tasks by Quickbook software managing.

• Freelance Writer · Storia2017-05-01 – 2018-02-01

  • Create content of health and social life. • Presenting ideas to the team. • Writing social posts and stories that promote articles.

• Community Manager · Mundo Consejos2016-01-01 – 2016-10-01

  • Developed and implemented community strategy across our owned platform, social media, email marketing and website. • Support the creative development of our community’s collateral, including copywriting and graphic design. • Build and exemplify brand voice and tone in all community interactions.

• Community Manager · Cardigans Agency2015-06-01 – 2016-02-01

  • Create content for accounts with different topics. • Run several social media accounts. • Coordinate and write content for different brands using different platforms like Facebook, Instagram, Twitter, Pinterest, Hootsuite, YouTube, Twitter Analytics, and Google Analytics. • Follow user's interaction and rise audience engagement. • Develop content in topics such as health, fitness, lifestyle, motivation, sports, watchmaking, fashion, current affairs, technology, and nutrition. • Preparation of monthly reports with detailed content for each account. Manage social media campaigns.

• Freelance Writer · Online writers 272014-05-01 – 2015-01-01

  • Incorporating copy into copy deck templates and checking for accuracy. • Wrote 3000 words per day, divided into different articles between 300/5000 words per article. Several topics: Fashion, economy, tourism, health, lifestyle, sports. Picked photos, according to requirements.

• Community Manager · Mayor of Sucre Municipality2012-05-01 – 2012-12-01

  - Follow community opinions, questions, and suggestions through the social media account to address their concerns and offer a better service to the community. - Coordinate with the different institutions the problems raised by the neighbors to solve them as soon as possible. -Check the level of influence of the organism in the population.

• Junior Executive · DLB GROUP2011-10-01 – 2011-12-01

  Public Relations area, (Turner; Warner Channel, TNT, Space, TMC, Htv, CNNEE) connect to brands with the media, revealing the different activities or promotions they offer. Send press releases. Monitoring of such publications. Organize sending invitations and gifts to journalists for the events to perform for clients. Realize clippings and monthly reports of all activities as support for the department and client evaluation.

Education

• Universidad 'Santa María'Bachelor's degree, Mass Communication/ Journalism
• Universidad Central de Venezuela (UCV)Narrator, Narrator course
• EF International School of EnglishEnglish

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