John S.
Fractional MarTech Solutions Architect | Fortune 50 Marketing Operations & Agile Project Lead | SFMC, AJO & AEP Expert
16 yrs experience · Washington, DC · <10 hrs/week
About
Salesforce Marketing Cloud certified / Fortune 50 Agile Technical Project and campaign Management experience, offering fractional Scrum Master / Agile leadership for marketing operations teams.
Skills
Experience
- MarTech Solutions Lead · Humana07-01-2025 –
Current role leading MarTech Solutions at Humana, delivering 15+ email campaigns monthly in Salesforce Marketing Cloud with 99% on-time delivery. Architected Journey Builder workflows with AMPscript personalization, data extension logic, and multi-step eligibility criteria. Standardized QA protocols across 15+ email clients; collaborating with Marketing, IT, Compliance, and Operations to ensure momentum and quality.
- Marketing Automation Architect · Humana01-01-2024 – 07-01-2025
Directed the migration of 200+ email templates from Acoustic Campaign to Salesforce Marketing Cloud. Designed and developed standardized responsive email templates and a modular component library, reducing average build time by 40%. Improved inbox placement rates by 15% by conducting rigorous cross-client compatibility QA and resolving rendering issues.
- Technical Project Manager (TPM) & Agile Coach · Humana08-01-2020 – 01-01-2024
Facilitated Agile ceremonies for three cross-functional teams (15+ members) supporting Pharmacy marketing initiatives. Managed product backlog and sprint planning, consistently achieving a 90%+ sprint goal completion rate. Resolved blockers and aligned stakeholders across Marketing, IT, Compliance, and Business Operations teams, ensuring project momentum.
- B2B Growth Strategist & Sales Automation · B2B Marketing Agency (Professional Services Firm)04-01-2015 – 11-01-2018
Generated $500K+ in new business annually through B2B outbound email sequence programs targeting enterprise software companies. Cultivated C-suite relationships with Fortune 500 clients, achieving an 85% client retention rate.
- Production & Vendor Coordinator (Google Project) · Google02-01-2011 – 05-01-2013
Coordinated on-location and campus-based production logistics, set coordination, and vendor management for 20+ iPad and Android/iOS app commercial productions. Ensured compliance with production timelines and quality standards across multiple concurrent projects.
- Pipeline Generation Specialist · SurveyMonkey05-01-2014 – 05-01-2015
-Sourced $400K+ in qualified pipeline annually through high-volume cold outbound prospecting methods - Secured 50+ C-suite and VP-level meetings with Fortune 1000 companies for enterprise software solutions - Maintained 95% CRM data accuracy and hygiene standards in Salesforce to ensure reliable pipeline forecasting
- Damage Control · US Navy01-01-2007 – 01-01-2011
Nuclear aircraft carrier engineering department Damage Controlman
Education
- Texas A&M UniversityWed Development
- University of Maryland, College ParkBachelors, Business Administration
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