Julia Spence
From Click to Client: Digital Growth Strategist | Meta Ads | AI-Driven Marketing | Full-Funnel Optimization
8 yrs experience · Austin, TX · <10 hrs/week
About
With over a decade of experience in growth marketing and digital innovation, I have partnered with pharmaceutical firms, hospital systems, biotech startups, family-owned businesses, and healthcare practitioners including psychiatrists, therapists, and dentists to accelerate their digital transformation and revenue growth. I recently completed my certification in Digital Business from MIT Sloan Executive Education, equipping me with cutting-edge frameworks at the intersection of marketing, technology, and strategy. My core focus areas are paid advertising (with deep expertise in Meta), AI-driven marketing strategy, and full-funnel digital strategy. I specialize in evaluating and optimizing the entire customer journey — from website experience and digital ads through to sales conversion — identifying exactly where growth is being left on the table and fixing it. I also help clients build lead generation systems and digital sales processes that create predictable, scalable pipelines rather than chasing one-off wins. Whether you need a strategic partner to own your paid media, pressure-test your funnel, or build a digital growth roadmap that actually connects to revenue, I bring the experience, the tools, and the strategic thinking to get you there.
Skills
Experience
- Business Development and Marketing Executive · LivaFortis01-01-2020
Responsible for developing business strategies and marketing plans for LivaFortis.
- Digital Marketing Specialist, AI Content Specialist; Company Owner · Prosperity SEO07-01-2019
Specialized in digital marketing, AI content, and owned the company Prosperity SEO.
- Board Member · Bluebonnet Counseling Association09-01-2017
Contributed as a board member at Bluebonnet Counseling Association.
- Director Of Marketing And Business Development · Georgetown Behavioral Health Institute01-01-2017 – 04-01-2019
Led marketing and business development initiatives at Georgetown Behavioral Health Institute.
- Community Liaison · Georgetown Behavioral Health Institute02-01-2015 – 01-01-2017
Served as a community liaison at Georgetown Behavioral Health Institute.
Education
- MIT Sloan School of ManagementDigital Business
- University of South Africa/Universiteit van Suid-AfrikaBA. Hons., English, Psychology
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