Katrina Neumann

About

I build strategic partnerships and scale platforms at the intersection of culture, technology, and business growth. Currently leading StudioStudioS, the evolution of my 13-year solo practice serving corporations, tech companies, and mission-driven organizations. I specialize in strategic partnership development, go-to-market strategy, and building scalable frameworks for business growth—working with clients ranging from Fortune 100 companies to emerging platforms. Previously, I managed Art Basel's global Airbnb partnership—a multi-million dollar collaboration spanning four international art fairs. Led partner acquisition (25% conversion rate), institutional relationship management, and operational frameworks enabling international expansion. Before that, spent three years at SYPartners driving Fortune 100 transformations for Twitter, Starbucks, Pfizer, and Sephora—managing multi-million dollar engagements and facilitating C-suite alignment on strategic initiatives. Earlier in my career, I co-founded Rivet, scaling it from concept to 21,000+ users and 1,200+ organizations across 50+ countries. Led product strategy, team management, and strategic partnerships that drove platform growth without traditional marketing spend. What I do best: Strategic partnership development | Client relationship management | Cross-functional team leadership | Market expansion & go-to-market strategy | Platform scaling | Revenue growth & P&L accountability What drives me: I thrive building new initiatives from the ground up—especially where complex stakeholder needs require both strategic thinking and hands-on execution. I'm energized by work that combines relationship building with measurable business impact, and I excel in environments that value entrepreneurial thinking and give meaningful autonomy.

Experience

• Design Direction & Strategy · Katrina Neumann Studios01-01-2013

  Lead implementation of digital strategy to meet client needs for websites; designed responsive mobile and desktop e-commerce websites; provided social media consultations and marketing advice.

• Senior Designer · SYPartners09-01-2021 – 04-01-2024

  Creative problem-solving and execution of creative and strategic plans for clients like Twitter, Starbucks, and Pfizer. Designed concepts and deliverables in various media including digital platforms.

• Co-Founder and Lead Product Designer · Rivet09-01-2016 – 09-01-2021

  Led UX/UI product design and development, spearheaded business development and partnerships, and produced educational workshops and public talks.

• Design & Marketing Manager · Abrons Arts Center at Henry Street Settlement07-01-2018 – 09-01-2019

  Led design of visitor experience and created multimedia content for social platforms, ensuring consistent messaging across online and print media.

Education

• Tufts UniversityMaster of Fine Arts - MFA, Art
• Purchase College, SUNYBachelor of Fine Arts - BFA, Painting, minor in Art History
• School of the Museum of Fine ArtsMaster of Fine Arts - MFA, Fine and Studio Arts
• School of Visual ArtsContinuing Education, Fundamentals of UX Design
• School of Visual ArtsContinuing Education, Graphic Design: Typography and Identity
• Center for Book ArtsContinuing Education, Bookmaking
• Harvard Business SchoolMBA CORe Essentials, Business Administration and Management, General
• General AssemblyCertificates, Various Product Design & Business Workshops
• Goethe InstitutCertificate, German

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