Lindsey W.
Social Media & Brand Strategist
4 yrs experience · Austin, TX · 20-30 hrs/week
About
I'm a passionate marketing strategist with a diverse skill set that includes branding, graphic design, social media management, copywriting, and content creation. I help brands improve their online visibility and engage their audience. I'm passionate about delivering impactful, results-driven campaigns that enhance brand presence across various platforms.
Skills
Experience
- Social Media & Brand Strategist · Babestock Music Festival09-01-2024
- Craft tailored social media strategies that align with brand vision, driving growth and engagement across platforms like Instagram and TikTok. - Develop cohesive branding strategies, ensuring consistent voice, messaging, and visual identity across digital platforms, marketing materials, and events. - Create data-driven content calendars and campaigns, leveraging insights to maximize reach, engagement, and conversions while maintaining brand integrity. - Collaborate on brand storytelling through social media, website copy, and email marketing to create a strong, authentic connection with target audiences. - Analyze market trends and competitors to refine social strategies and identify opportunities for brand differentiation and growth.
- Creative Marketing Specialist · Self-employed12-01-2022
- Executed marketing campaigns, enhancing brand visibility and driving sales through compelling sales copy and graphic design. - Created engaging promotional materials, including posters and social media graphics, to support marketing efforts. - Managed multiple projects, meeting tight deadlines while maintaining high-quality standards. - Utilized Adobe Creative Suite and Canva for visual content creation.
Education
- Texas A&M UniversityBachelor of Science - BS, Biology, General
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