Melanie Gong

Melanie Gong

Generalist marketer focused on growth

5 yrs experience · New York, NY · 10-20 hrs/week

About

I’m a marketer with ~8 years experience building brands, launching products and driving adoption across Fintech, SaaS and HR-tech.

Skills

Content CreationContent WritingCreative MarketingMarketing StrategyProduct Marketing

Experience

  • Product Marketing · Hatch05-01-2023

    Responsible for developing and executing marketing strategies to promote products and drive growth.

  • Senior Marketing Manager · PlanPay02-01-2023 – 05-01-2023

    Led marketing initiatives and managed marketing campaigns to enhance brand visibility and customer engagement.

  • Senior Product Marketing Manager · Kinde05-01-2022 – 01-01-2023

    Oversaw product marketing strategies and collaborated with cross-functional teams to ensure successful product launches.

  • Marketing Manager · 86 40004-01-2020 – 04-01-2022

    Managed marketing operations and developed strategies to increase brand awareness and market share.

  • Marketing Coordinator · 86 40011-01-2018 – 03-01-2020

    Coordinated marketing activities and supported the marketing team in executing campaigns and events.

Education

  • University of Technology SydneyMasters of Marketing, Marketing Strategy
  • General AssemblyDigital Marketing
  • University of SydneyBachelor of Arts (B.A.), Digital Cultures and Sociology

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