Natalie Postles
Director of Marketing & Communications at The Argyros Performing Arts Center
7 yrs experience · Ketchum, ID · 20-30 hrs/week
About
Hi, I'm Natalie, and I'm the Director of Marketing & Communications at the Argyros Performing Arts Center here in Ketchum, Idaho. My passion lies in the world of live entertainment and supporting the arts, something I've been dedicated to for nearly nine years now, including my time at the Ross Ragland Theater in Southern Oregon. My career has evolved from hands-on event marketing and promotions to leading strategic marketing, brand development, and community engagement for multiple venues and organizations. My journey back to university in 2018 through Western Governors University (Marketing Management) and Sierra Nevada College (Digital Arts & Entrepreneurship) provided a solid foundation for scaling marketing systems, partnerships, and creative campaigns that drive attendance and immersion in the arts. That foundation, combined with my hands-on experience in venues, fuels my approach to marketing and advertising. I'm a firm believer in the power of the arts and the importance of helping organizations connect with their communities. While I'm constantly looking for ways to grow professionally—potentially pursuing additional certifications in visual arts or branding—the focus remains on delivering exciting performances and experiences to communities in Idaho and beyond. My background includes not just strategic marketing but also understanding the energy and dedication it takes to bring events to life, from early sales and promotional roles to leadership positions in marketing across nonprofit arts organizations. Having been an active member of the Linkville Playhouse for years, my commitment to the arts extends beyond my professional life. I'm always looking for meaningful ways to contribute to the communities I call home, just as I did in Southern Oregon.
Skills
Experience
- Director of Marketing & Communications · Argyros Performing Arts Center01-01-2025 –
Lead all marketing, communications, and brand strategy for a nonprofit performing arts center; oversee brand development, digital marketing, advertising, public relations, and partnerships to drive audience growth and community engagement.
- Marketing & Communications Manager · Argyros Performing Arts Center10-01-2024 – 01-01-2025
Directed marketing and communications efforts for the Argyros Performing Arts Center, implementing campaigns, partnerships, and community initiatives to support programming and growth.
- Director of Marketing & Communications · Argyros Performing Arts Center01-01-2024 –
Lead all marketing and communications strategy for a nonprofit performing arts center; oversee brand, digital marketing, advertising, and public relations; build and scale marketing systems to support organizational growth beyond ticket sales. Identify and manage partnerships to create elevated experiences tied to performances.
- Director of Marketing – Ross Ragland Theater & Cultural Center · Ross Ragland Theater & Cultural Center01-01-2021 – 12-31-2024
Directed all marketing, communications, and branding efforts for a regional nonprofit performing arts center. Led integrated marketing campaigns for performances, festivals, and events; mentored staff; oversaw event planning and execution; strengthened organizational visibility through strategic messaging, partnerships, and community engagement.
- Marketing Director · Ross Ragland Theater & Cultural Center10-01-2021 – 09-01-2024
Led marketing, communications, and branding efforts; oversaw campaigns, partnerships, and community engagement to raise visibility and audience reach.
- Graphic Designer & Special Events Coordinator · The Ross Ragland Theater06-01-2024 – 09-01-2024
Designed promotional materials and coordinated special events, aligning branding with campaigns for performances.
- Freelance Event Marketing Specialist & Graphic Designer · Self Employed01-01-2016 – 09-01-2024
Delivered marketing strategy, event marketing, and graphic design services for diverse clients; built brands, executed integrated campaigns, and produced creative assets.
- Marketing Assistant & Office Coordinator · KOBI-TV/ NBC501-01-2019 – 12-31-2021
Supported marketing and promotions; coordinated on-air promotions, digital campaigns; managed advertising assets across sales, programming, and marketing teams.
- Marketing Assistant & Office Manager · KOBI-TV/ NBC507-01-2020 – 12-31-2021
Overlap with the above role; additional responsibilities in office coordination, project management, and cross-functional support.
- Insurance Agent (Home & Auto Sales Specialist) · State Farm04-01-2019 – 02-01-2020
Handled home and auto sales; built client relationships; contributed to cross-functional marketing initiatives to drive branded outreach.
- Travelling Event Coordinator · Vocal Apparel09-01-2018 – 12-01-2018
Coordinated logistics for traveling events and promotional appearances; supported event setup, staffing, and brand activations.
- Event Coordinator · Vocal Apparel06-01-2018 – 08-01-2018
Managed event operations, booth setup, staffing, and promotional activities to drive brand visibility.
- Enrollment (Sales) Specialist · Docu Zoom Student Loans09-01-2018 – 12-01-2018
Supported sales initiatives and enrollment campaigns; assisted with on-site customer outreach and program information.
- Field Marketing Manager - Perfect Bar · Perfect Bar01-01-2018 – 12-31-2018
Executed marketing activations and product sampling at events; coordinated promotions at venues to increase brand awareness.
- Field Marketing Manager (Tradeshows & Special Events) - Raga Clothing Brand · Raga Clothing Brand01-01-2018 – 12-31-2018
Led brand presence at tradeshows and special events; managed booth setup, staffing, and promotional strategy; represented the brand to buyers and consumers.
- Event Marketing Intern - Drone Entry Tech · Drone Entry Tech01-01-2018 – 12-31-2018
Supported planning and execution of event marketing initiatives and experiential activations; assisted with promotional materials and on-site logistics.
- Lead Bartender & Evening Front of House Manager · Boutique Hostel Fish01-01-2016 – 12-31-2017
Managed evening front-of-house operations in a high-volume hospitality environment; delivered elevated guest experiences while maintaining operational efficiency.
Education
- Western Governors UniversityBachelor of Science - BS, Marketing/Marketing Management, General
- Sierra Nevada CollegeDigital Arts & Entrepreneurship
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