Nicole Quick

About

Award-winning SaaS marketing executive with a proven track record of building and scaling global Product Marketing organizations. Recognized for transforming PMM into the strategic heartbeat of high-growth companies—driving ARR growth, customer adoption, and cross-functional alignment. Experienced in leading analyst relations, GTM strategy, competitive intelligence, and customer engagement programs that secure top industry recognition (Gartner, Forrester, IDC, Paradigm B2B).

Experience

• Director of Product, Customer Marketing and Analyst Relations · Contentstack09-01-2022

  Scaled the global Product Marketing team from 3 to 10, expanding scope to include Analyst Relations, Customer and Technical Marketing, and positioning PMM as a strategic growth driver. Directed launches of 12+ major products and features, accelerating adoption and strengthening Contentstack’s position as a Visionary in Gartner DXP and a Leader in Forrester CMS. Built programs that expanded reach and pipeline—400% trial signup growth through Developer Fast Track, $1M+ pipeline influenced via Contentstack Pulse, and 2,000+ community members engaged on Discord. Led marketing integration of the Lytics CDP acquisition, expanding personalization and AI capabilities to drive growth. Established a competitive intelligence program that directly influenced deal strategy and win rates across global sales teams. Introduced AI-driven processes to reduce workload for team members, improving efficiency, scalability, and strategic focus. Designed and operationalized a streamlined GTM process, improving launch velocity, cross-functional alignment, and measurable revenue impact. Championed the adoption of a new Sales Enablement platform, equipping global teams with tools that improved competitive positioning and execution.

Education

• Product Marketing AllianceProduct Marketing Certified: Leadership, Product Marketing, Core, Masters, Leadership
• Institute for Real GrowthHumanized Growth Leadership Program

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