Phillip Barrett

About

With a robust background in graphic design and web communications, I have honed my skills through a diverse career in user experience and product design. I hold a Bachelor's degree from The University of Alabama in Huntsville and an Associate's degree from Northwest Shoals Community College. Currently, I am the Principal Product Designer at Bluecrew, where I lead initiatives that have significantly boosted user engagement and onboarding rates. Previously, I served as Senior Principal UX Designer at TaxAct, enhancing user engagement metrics and aligning design strategies with business goals. My tenure at Hexagon Safety & Infrastructure involved managing a team to deliver scalable B2B solutions. Earlier roles at Northrop Grumman and Baron Services allowed me to develop user-centered designs for defense applications and weather mapping interfaces. My career is marked by a commitment to creating cohesive, user-centered designs that drive business success.

Experience

• Principal Product Designer · Bluecrew07-01-2023

  Bluecrew is a staffing company that provides flexible jobs with benefits to our users. I lead critical B2C and B2B initiatives, driving efforts to accelerate user and client growth. My work on self-service onboarding flows has increased working rates by 11.7% and our onboarding rate by over 20%. I also spearheaded our product branding relaunch and the scaling of our app to handle 10x more jobs. My responsibilities include: Defined product vision, collaborating with Product Managers, Engineers, and Executives to deliver cohesive, user-centered designs. Overseeing the development of our design system, crafting scalable visual patterns, interactions, and illustrations. Partnered with research teams to lead generative and usability research, turning insights into action.

• Senior Principal UX Designer · TaxAct09-01-2021 – 07-01-2023

  Led strategic design initiatives that improved key user engagement metrics in the tax product. My partnership with executive leadership ensured alignment between product design and business goals. My responsibilities included: Led end-to-end design strategy, enhancing the onboarding funnel and document upload experiences. Developed comprehensive visual design patterns and illustration libraries, fostering a cohesive product identity. Mentored and shaped team culture, setting standards for design quality, collaboration, and communication.

• Senior UX Designer and UX Manager · Hexagon Safety & Infrastructure09-01-2015 – 09-01-2021

  Led design for Hexagon's public safety collaboration platform, creating solutions that scaled across B2B infrastructure products. Managed a team of designers and researchers, ensuring design consistency across products. My responsibilities included: Delivered user-centered designs through research-driven insights and alignment with business needs. Launched a multi-product SaaS platform for public safety agencies, driving collaboration through data sharing. Established a design vision across four products, ensuring cohesive user experience and business impact.

• User Experience Designer · Northrop Grumman Corporation09-01-2013 – 09-01-2015

  Designed user-centered software for defense and civil applications, conducting extensive research to define project scope and user needs. Developed interactive prototypes for user testing, ensuring feedback was incorporated into design requirements. Collaborated with stakeholders, UX professionals, SMEs, and developers to create a cohesive user experience.

• UX Designer · Baron Services04-01-2012 – 09-01-2013

  Designed user interfaces for websites, dashboards, widgets, and weather mapping menus at Baron Services. Collaborated closely with developers to ensure intuitive designs and meet tight deadlines. Created web and magazine ads, custom interfaces for sales meetings, and website graphics for National and International Products.

Education

• The University of Alabama in HuntsvilleBachelor's degree, Graphic Design and Web Communications
• Northwest Shoals Community College-Muscle ShoalsAssociate's degree, Art/Art Studies, General

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