Rachel Walsh

Rachel Walsh

Social Media Marketing Specialist

2 yrs experience · St Charles, MO · <10 hrs/week

About

I’m Rachel a Social Media Manager, Content Writer, and Content Creator!! ♡ ♡ My work involves bringing clients’ businesses to life, through digital marketing. Using my creativity I build captivating online experiences, through engaging content and building thriving communities that connect brands with their ideal audience. ♡ I specialize in working with small and medium-sized businesses. ♡ Results I’ve driven: - Created Tikotok content that received over 2 million views and hundreds of followers in a span of 90 days - Produced Pinterest content that received over 20 Million impressions and thousands of followers within 180 days - Optimized Instagram profiles and created visually appealing brand aesthetic ♡ I offer: - Social Media Management - Social media consulting

Skills

BrandingContent CreationContent PlanningContent WritingInstagramMarketing StrategyPromotional MarketingSocial Media MarketingTikTok Management

Experience

  • Pinterest Specialist · Self-employed

    Created and pined engaging content, that drove over 20 million impressions and thousands of followers Designed and pined visually appealing content that reflects the brand Scheduled and pined content regularly Followed the latest Pinterest trends and best practices

  • Social Media Manager · Forward Marriage

    Implemented a data-driven approach to social media management, analyzing key metrics sush as engagement rate, reach, and website traffic to optimize content strategy and achieve a 300% increase in follower engagement Analyzed key metrics to measure the success of campaigns regularly. Employed storytelling for digital content and developed unique campaigns to promote brand engagement. Built and executed a social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

  • Event Marketing Manager · Gateway River Church08-01-2021 – 04-01-2022

    Designed and developed a range of marketing materials, including press releases, brochures, and social media graphics, resulting in a 50% increase in event attendance. Served in various leadership roles to plan and manage community initiatives. Planned and executed 10 different successful outreach events, generating over 5000 donations and increasing community engagement. Developed and implemented community outreach programs to increase public awareness of the organization's mission. Found venues and buildings to house the outreach events Organized the layout of food and activities

Education

  • Lindenwood UniversityBachelor's degree, Marketing

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