Rebecca Wolf

About

Currently Freelance Social Strategist (2/25-Ongoing) Previously Digital Content Marketing Manager at L'Oréal for Redken US (7/24-3/25) and Social Strategy Manager at Paramount for Paramount+ Originals (6/22-7/24) and Senior Social Media Manager at Digital Media Management, worked in TV/Streaming for @peacock (4/20-6/22) Portfolio: http://bit.ly/3FSANVS Highly skilled, motivated, and creative social media manager with experience in writing, marketing, public relations, and managing professional social media accounts. Binghamton University alum with a BS degree in Human Development and a Digital Marketing Certificate from eCornell University.

Experience

• Social Strategy Consultant · Freelance03-01-2025

  As a Social Strategy Consultant, likely involved in developing and implementing social media strategies for various clients, focusing on enhancing brand presence and engagement.

• Seasonal Social Media Producer · Tribeca05-01-2025 – 06-01-2025

  As a Seasonal Social Media Producer, likely responsible for creating and managing social media content for Tribeca, enhancing engagement during the festival season.

• Digital Content Marketing Manager · L'Oréal07-01-2024 – 03-01-2025

  Spearheaded a consumer-focused TikTok strategy refresh, oversaw TikTok and Youtube Shorts calendar, creative directed photo and video shoots, managed summer intern, partnered with influencer team, executed creative selections for paid media campaigns, and led posting strategy for Redken’s global brand ambassador.

• Social Media Manager, Paramount+ Originals · Paramount06-01-2022 – 07-01-2024

  Built social strategy decks, managed relationships with talent, guided agencies through campaigns, collaborated with influencer team, and oversaw copywriting and creative briefing.

• Senior Social Media Manager, Peacock · Digital Media Management04-01-2022 – 06-01-2022

  As a Senior Social Media Manager, likely responsible for overseeing social media strategies and content creation for Peacock, ensuring alignment with brand objectives.

Education

• Binghamton UniversityBachelor’s Degree, Human Development, Family Studies, and Related Services
• EcornellDigital Marketing Certificate

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