Ryan Skach

About

I bring over ten years of forging strategic marketing partnerships with big-box retailers and Pay-TV providers to market the launch of over 35 consumer electronics and entertainment technology platforms by arming internal B2B sales and marketing teams with straightforwardly comprehensive GTM product marketing tools that educate, captivate, and resonate. My instincts drive me to win over the customer, stemming from my start in cut-throat sales and national event marketing tours for AT&T, where I quickly picked up on the art of identifying purchase behaviors of the customer. Having that introduction to sales techniques and fundamentals paired with my creativity and passion for the industry has benefitted me in every marketing role from startups to Fortune 100 companies alike. The sales & marketing cocktail of my obsession with exceeding the customers expectations and my roadie years as a scrappy experiential event marketer mixed with two parts of my refined, barrel-aged leadership roles in retail & product marketing is the liquid fuel that keeps me striving for more. I'm thirsty for something a little stronger now even if it's not as easy to swallow. Throw that concoction and some ice in a shaker with a double shot of my next marketing endeavor and shake it up, That's how to get this party lit! And always, please market responsibly.

Experience

• Product Marketing Manager · Meta–
• Product Marketing Manager · TiVo–
• Product Marketing Manager · AT&T–

Education

• Columbia College ChicagoB.A., Television, Marketing
• General AssemblyCertification, Digital Marketing Immersive
• Archbishop O'Hara Highschool

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