September Swapp

About

I am a focused and experienced in overseeing social media marketing for growing organizations. I have also improved lead prospecting, customer acquisition, and brand awareness and offers top skills in planning and project management. I am also a person who prioritizes diversity and individualism—aiming to help you share the part of you or your company that sets you apart from the rest. You and your business are the main characters; let's make sure social media knows that, too.

Experience

• Social Media Manager · Off We Go Preschool02-01-2024

  I created and executed social media strategies to enhance business visibility and engagement on Instagram. By creating and curating high-quality content—text, photo, and video—I ensured consistency with the brand voice and marketing goals. With an eye to social media trends and best practices, I created innovative content to position the brand in a place of relevance. I also monitored performance metrics, leveraging insights to enhance plans and optimize campaign success.

• Social Media and Marketing Internship · Rideback Rise09-01-2024 – 12-01-2024

  I edited images, created engaging content, and supported various creative projects. These included optimizing images and captions for Instagram and LinkedIn posts. I assisted in preparing and setting up events by creating programs, shot lists of content, and story engagement. I also contributed to key initiatives, from the first Pitch Festival and sessions to high-profile productions like the Jon Chu MasterClass and panel sessions. I also carried out office maintenance and administrative tasks, including research and printing.

• Social Media Assistant · Centric Solutions Digital Marketing Firm03-01-2024 – 12-01-2024

  I enhanced brand visibility by creating and executing targeted social media campaigns. By posting engaging and interactive content on a regular basis, I heightened customer engagement on websites. I additionally expanded the company's online presence by regularly updating and actively managing Facebook, Twitter, Instagram, LinkedIn, and Pinterest.

• Social Media Manager · Okunade LLP11-01-2022 – 07-01-2023

  I collaborate closely with a law firm and its chief marketing advisor to develop distinctive and informative Instagram content. Our journey began by establishing clear marketing objectives and a comprehensive social media content calendar. Upon initiating our posts, we encountered a mix of growth and decline. Through rigorous A/B testing and strategic experimentation with Instagram Ads, we achieved consistent follower count and account engagement growth. This data-driven approach significantly enhanced our online presence.

Education

• The Digital Marketing InstituteDigital Marketing Specialist Certificate, Digital Marketing
• Santa Monica CollegeAssociates, Communications

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