Shakira T.
Operations Leader | Brand Strategist | Educator
5 yrs experience · 30-40 hrs/week
About
With a Bachelor's degree in Sociology from Lehman College, I have cultivated a diverse career spanning operations, education, and entrepreneurship. Currently, as Head of Operations at Good Lines, I excel in transforming strategies into efficient systems, enhancing productivity, and driving sales. Previously, as an Executive Personal Assistant at the same company, I implemented innovative solutions that increased efficiency by 35%. As the Founder of Basics For Babes, I established a brand identity and developed a robust online presence. My educational experience includes roles as a Lead Teacher and Substitute Teacher with the NYC Department of Education, where I fostered positive learning environments and supported diverse student needs. My skills in project management, customer service, and data analysis have been pivotal in my career, allowing me to thrive in fast-paced environments while maintaining attention to detail and fostering collaboration.
Skills
Experience
- Head of Operations · Good Lines02-01-2023
Transformed operational strategies into efficient systems, enhancing productivity and achieving business goals. Built and managed the wholesale sector, established processes that drive sales and ensure alignment with overall business objectives. Managed a diverse range of tasks, including designing marketing materials, product development, and packaging creation, ensuring alignment with brand vision. Led social media planning and coordinated email campaigns using Klaviyo, increasing engagement and brand awareness. Conducted detailed analyses of key performance metrics, resulting in actionable insights that improved email campaign open rates and customer engagement. Proactively supported team operations by coordinating resources and streamlining communication, fostering collaboration and ensuring that projects were completed on time. Utilized extensive customer service experience to maintain strong relationships, resolve issues swiftly, and enhance customer loyalty. Developed comprehensive tracking systems using tools like Google Docs, Sheets, and project management software, enabling clear communication and efficient task management. Excelled in a fast-paced environment, effectively juggling responsibilities while maintaining attention to detail and consistency across platforms.
- Executive Personal Assistant · Good Lines09-01-2022 – 02-01-2023
Implemented processes, systems, and innovative solutions to manage workflows and increased efficiency by 35%. Managed a complex personal and company calendar. Arranged business meetings and conferences reducing time spent on administrative tasks by 35%. Recreated and simplified workflow processes to contribute an average of 14 hours per week back to the company, and successfully met deadlines while attending to business needs, resulting in improved efficiency and effectiveness. Generated and maintained materials for executive-level meetings and communications, including presentations and reports. Automated daily tasks, reducing time spent on project production by 25% and providing timely and accurate administrative and logistical support to the CEO. Conducted intensive research, managed projects, and produced detailed and thorough reports in a timely manner. Developed processes for handling time-sensitive information, increased efficiency and accuracy of documentation, and streamlined communication processes with stakeholders resulting in 96.1% customer satisfaction.
- Founder · Basics For Babes05-01-2020
Established a brand identity by developing a clear vision, mission, and set of objectives for the brand, laying a strong foundation for growth during challenging times. Designed and built a website using coding skills, ensuring an engaging online presence that effectively showcases offerings. Actively participated in all facets of business development, including market research, financial planning, operations, customer service, sales, and marketing, demonstrating adaptability and resilience during the pandemic.
- Lead Teacher · NYC Department of Education09-01-2021 – 09-01-2022
Fostered a positive classroom atmosphere that supports student growth and development across all subjects. Designed and implemented comprehensive lesson plans tailored to diverse learning styles, ensuring all students' needs are met. Taught English as a New Language (ENL) to support non-native speakers in developing their language skills and academic proficiency. Provided additional support for ENL students through after-school programs, enhancing their learning experience and helping them succeed. Guided classroom activities and mentored junior teachers, promoting collaboration and best practices among staff. Utilized data analysis to assess student performance and provide targeted feedback to enhance learning outcomes. Stayed updated on educational trends and integrated innovative teaching methods and technology into the curriculum. Created an inclusive environment that encourages student participation, curiosity, and confidence.
- Substitute Teacher · NYC Department of Education03-01-2019 – 09-01-2021
Carried out the instructional lesson plans and classroom management process for teachers who are absent. Responsible for maintaining established rules, procedures, and policies of the classroom, school, and district. Maintained a well-managed classroom and a positive learning environment for students. Managed school monthly calendar and organized school events.
Education
- Lehman CollegeBachelor's degree, Sociology
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