Solomon Key

About

I’m a Marketing Manager and In-house Designer with a BA in Advertising and PR from the University of North Carolina at Chapel Hill, where I developed my skills in creative direction, visual design, and brand positioning. I lead the charge on marketing campaigns, drive strategy, and make sure everything I create aligns with our business goals. I focus on delivering visual solutions that support key initiatives and help build the brand. With over 10 years of experience in design and 3 years as a marketing manager in the defense sector, I’ve learned how to combine creativity with strategy to deliver real, measurable results that move the needle.

Experience

• Marketing Manager · Defense Contractor08-01-2021 – 01-01-2025

  With over 10 years of experience, I developed visual solutions that aligned with organizational goals and supported strategic initiatives. I managed both front-end and back-end website design across multiple company sites, owning the full design process end to end. I led creative direction across a range of projects, including sales sheets, packaging, advertisements, video content, publication campaigns, and influencer marketing efforts. In addition, I executed and analyzed marketing and advertising campaigns, built sales forecasts, developed strategies, and organized promotional presentations. I also managed marketing calendars, ensuring smooth execution of initiatives while maintaining consistency with brand guidelines and style standards across both internal and external audiences.

• Digital Product Manager · Bank of America01-01-2025

  ● Working on cross-functional team projects to create and maintain digital credit card applications on Bank of America’s mobile platform serving 31M+ users. ● Manage end-to-end execution of digital marketing initiatives, ensuring timely, error-free deployment of offers and product updates across multiple concurrent projects with staggered timelines in fast-paced, 3-month sprints. ● Streamline processes by identifying inefficiencies and implementing improvements to enhance user experience and operational efficiency. ● Collaborate with stakeholders and program managers to align strategy, prioritize enhancements, and provide regular performance reporting. ● Develop data-driven presentations and dashboards using advanced Excel and PowerPoint; recognized for organization, communication, and multitasking in fast-paced environments.

• Creative Content Manager · Nekktar10-01-2020 – 05-01-2021

  At Nekktar, I developed and executed content strategies informed by in-depth market research, aligning all outputs with broader marketing objectives to drive performance across the e-commerce platform. I enhanced brand visibility and conversions through team-led pop-up events and promotional campaigns, while leveraging A/B testing to optimize content formats and maximize engagement. I managed content workflows in JIRA, ensuring efficient execution and on-time delivery, and contributed to a 50% increase in social media engagement through strategic, visually driven content.

Education

• University of North Carolina at Chapel HillBachelor's Degree, Advertising and Public Relations

Similar talent on Pangea

Favour N.Marketing Designer | Performance & Brand DesignEdmonton, ABMorgan P.Graphic Designer | Marketing SpecialistSterling, VAKatie B.Graphic Designer | Digital Marketing SpecialistSpringfield, MOKristi D.Senior Art Director & Brand Designer | Brand Systems, Campaign Creative & Ops CoordinationOmaha, NE