Susana Perez

About

Hello! I'm Susana! I'm a digital marketer specializing in social media management, content creation, and lead generation services. My goal is to understand your business and audience inside out, then leverage social media strategies to drive results. I enjoy collaborating closely with my clients to develop creative and engaging content that truly resonates with their brand.

Experience

• Marketing coordinator · Capital Digital11-01-2021 – 10-01-2022

  Implemented, coordinated, and executed diverse marketing projects, including email and SMS marketing, paid ads strategies, direct mail campaigns, and marketing events. Successfully launched three impactful marketing initiatives that significantly expanded clients' user bases, driving growth and engagement. Developed and implemented an insights strategy to optimize a brand's marketing content across billboards, flyers, and digital assets, enhancing their effectiveness and reach. Launched an innovative eco-friendly marketing campaign, to showcase the brand's commitment to sustainability and to foster a deeper connection with environmentally conscious consumers, thereby enhancing brand loyalty and reputation.

• Paid ads creative strategist · Marketon Agency09-01-2022

  In charge of creating ad content strategies, knowing that nowadays, the ad creative matters most for Meta and Instagram ads. I brainstormed ways to grab customers' attention, directed the creative process, and handled editing.

• social media manager · taylor & pond07-01-2021 – 11-01-2021

  At Taylor & Pond, my responsibilities included overseeing creative direction, conceptualizing photoshoots, and producing engaging content. Additionally, I analyzed engagement data, identified customer interaction trends, and strategized digital campaigns to foster online communities within the Beauty, Health, and Lifestyle industry.

Education

• The University Of TampaInternational business & marketing, business & marketing

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