Talha Z.

About

Digital Marketing Strategist who loves turning data into growth stories and complex problems into streamlined solutions. When I'm not spearheading marketing strategies, you'll find me exploring AI technologies and building custom solutions. Combining 8+ years of marketing expertise with a passion for AI innovation and automation. Always excited to connect with fellow marketing enthusiasts and tech innovators.

Experience

• Growth Marketing Manager · BIS Safety Software01-01-2024

  As a Growth Marketing Manager, likely responsible for developing and executing marketing strategies to drive growth and increase market presence.

• Digital Strategist · Cox Automotive Inc.12-01-2020 – 12-01-2023

  As a Digital Strategist, likely involved in creating and implementing digital marketing strategies to enhance brand visibility and engagement.

• Digital Marketing Strategist · Tk Graphics04-01-2020 – 11-01-2020

  As a Digital Marketing Strategist, likely responsible for planning and executing digital marketing campaigns to boost brand awareness and sales.

• Ecommerce SEO Specialist · Monark Group06-01-2019 – 04-01-2020

  Research, test and analyze search queries based on consumer's intent and optimize for search engine results. Coordinate with Data Analysts on creating monthly reports that highlight the correlation between digital marketing campaigns and internal company data. Analyze and build campaigns based on consumer behavior by utilizing leading digital marketing and data analysis tools such as Google Analytics, Google Search Console, SEMRush, Moz, Screaming Frog, and PowerBi. Continually research and improve knowledge of digital marketing and brainstorm strategies to optimize for search engine results.

• SEO Search Specialist - Client Management · Convertus03-01-2018 – 06-01-2019

  Content strategy, GMB optimization, keyword research, technical SEO, maintaining and improving organic rankings for clients by utilizing tools such as Google Analytics, Google Search Console, Agency Analytics, Screaming Frog, Moz and refining data through Google Sheets to influence decisions that impact our marketing strategies. Project management is also part of this role, taking lead in projects that test new marketing strategies along with projects that would further enhance our marketing services.

Education

• Australian Institute of BusinessMaster of Business Administration - MBA, Marketing & Entrepreneurship
• RED AcademyDigital Marketing Diploma, Digital Marketing
• North Delta Secondary School

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