Therine Goh

About

For 20+ years, I’ve been in the business of building businesses and brands: from shaping strategy for global companies and coaching entrepreneurs, to launching ventures from scribbles-on-a-napkin. My latest: Lingua Learn Malaysia, a virtual learning centre that helps students, professionals & companies level up through language and soft skills, built from the ground up with a localised brand identity and scalable growth strategy. I’ve led marketing, brand, and comms across multiple startups and sectors, launching integrated campaigns, building systems, and driving visibility across channels. Over the years I’ve been invited to speak, from university halls to executive workshops, sharing practical, human-first insights on branding, culture, and communication. Along the way, I’ve also become an author, a clinical hypnotherapist, and a wellness instructor — because people are at the heart of every venture worth building. My path has been anything but linear, and that’s exactly what makes my work different. What I do best: Brand Strategy — Help businesses build brands that stand out and stay consistent. Clarify the brand purpose, sharpen positioning, and craft authentic stories that connect with the right audience with clarity and impact. Speaking — Talks, panels, and workshops on brand building, leadership, and messaging. Need brand support? Let’s talk.

Experience

• Country Director | CMO · Lingua Learn Malaysia04-01-2025 –

  Federal Territory of Kuala Lumpur, Malaysia

• Brand Consultant | Advisor01-01-2025 –

  Malaysia

• Founder | Brand Lead · TinyCare2Go08-01-2024 –

  Malaysia

• Author | Speaker03-01-2024 –

  Malaysia

• Client Success Director · 2X Marketing07-01-2023 – 03-01-2024

  Federal Territory of Kuala Lumpur, Malaysia

• Director and Co-founder · Bloc 4810-01-2013 – 09-01-2023

  Federal Territory of Kuala Lumpur, Malaysia

• Employer Brand Marketing - ID&E Lead, APJC · Amazon Web Services (AWS)05-01-2022 – 06-01-2023

  Federal Territory of Kuala Lumpur, Malaysia

• COO and Co-founder · AdEasy - Advertise anywhere04-01-2017 – 05-01-2022

  Federal Territory of Kuala Lumpur, Malaysia

• Brand Manager · General Mills03-01-2010 – 09-01-2013

  Federal Territory of Kuala Lumpur, Malaysia

• Assistant Marketing Manager · Resorts World Genting03-01-2007 – 08-01-2009

  Federal Territory of Kuala Lumpur, Malaysia

Education

• IACTDiploma in Advertising & Marketing Communications, Advertising & Marketing

Similar talent on Pangea

Revata K.Strategic Marketing & Digital Communication SpecialistColombo, Sri LankaKatherine T.Marketing strategist for purpose driven entreprenuers | Founder of Catalyst Brand Strategy | Helping SME's with Branding, Public Relations, Social Media and Marketing CommunicationsNew York, NYMichelle S.I write words that sell like shaved ice on a hot summer afternoonSeoul, South KoreaAlastair S.Marketing Strategist | Growth Expert | ConsultantDubai - United Arab Emirates