Thu-Hue Do

Experience

• Brand Marketing Intern · akaBot10-01-2022 – 04-01-2023

  (akaBot is the global provider of comprehensive RPA and Hyperautomation services, recognized internationally as RPA Leader in G2’s RPA Reports) *Key responsibilities include: - Managed social media channels: LinkedIn, Facebook, Twitter, Website, Youtube. + Participated in planning and executing social media campaigns. + Worked closely with product & dev team to create in-depth tech content, mainly about AI & automation, in different formats (social post, blog, video, infographic,...) for tech-savvy community. - Conducted market research to find key technology trends in vertical industries such as Finance – Banking – Insurance, Retail, and Manufacture. - Developed strategies; implemented targeted marketing campaigns and social media initiatives to acquire and engage community members, resulting in a 100% increase in brand visibility and engagement. - Collaborated with cross-functional teams to execute community-focused events (online contests and hackathons) - Assisted brand team on B2B marketing activities, including preparation and updating of local and international events.

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