Vanessa Dove

About

Im an LA based content producer, copywriter, and social media manager whos obsessed with the intersection of wellness and marketing. I believe in expressing yourself and having a story worth expressing. Im passionate about creating aesthetic narratives through digital media and writing. In my free time I like to practice Muay Thai, yoga, go to the beach, get red light therapy, garden and ride horses.

Experience

• Spokesmodel and Content Producer · World Poker Tour02-01-2024

  Report on games, interview players, and produce digital media. Offers filming services, such as filming segments highlighting casino partners or event locations, participating in televised presentations and commercials, engaging in press interviews and PR campaigns, and filming behind-the-scenes episodes and commercials. Delivers ancillary services including participating in columns and segments in Producer's media, engaging in online services like blogs, web updates, social media contributions, and maintaining web profiles and pages on Producer's websites. Provides special services, such as filming Call-to-Action videos, creating promotional posts, reposting content for events, and participating in other projects as requested by Producer.

• Content Producer and Influencer · Amazon.com01-01-2023

  Shortform content creation, campaign management, seasonal projects. Developed and executed comprehensive content strategies, including shortform content creation and campaign management, resulting in increased brand visibility and engagement. Collaborated with marketing teams to create aesthetically pleasing video and photo carousels for wellness and interior decor brands, driving consumer interest and purchase intent on Amazon's social media platforms, Inspire, Amazon Storefront, and paid ads. Utilized analytics tools to track campaign performance, measure ROI, and identify opportunities for optimization and growth. Stayed abreast of industry trends and best practices in influencer marketing and social media, sharing insights with stakeholders to inform strategy and drive innovation.

• Content Producer and Influencer · Freelance10-01-2020

  Client relationships, brand development, market research, campaign management, overseeing content creation, scheduling and entry, data analysis, filming set-up, market trend research, audience nurturing. Developed strong relationships with industry leaders and influencers in wellness, lifestyle, and fashion sectors on Amazon platforms. Stayed updated on latest trends and best practices in influencer marketing and social media. Shared valuable insights with brands to inform strategic decisions and foster innovation. Utilized analytics tools to track campaign performance, measure ROI, and identify growth opportunities. Achieved a 7,566.67% increase in reach through strategic tactics and algorithm optimization. Continually monitored industry trends and leveraged data-driven strategies to drive metric increases and maximize campaign effectiveness.

Education

• Concordia UniversityBachelor of Arts - BA, Psychology
• Merritt CollegeAssociate of Arts and Sciences - AAS, Landscape Horticulture

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