Vincent Magaline, MBA

Vincent Magaline, MBA

Director of Digital Marketing | 4x First Marketing Hire | Scaled Qualified Inbound Pipeline from $200K to $10M+ in 1 year (50x) | AI & B2B SaaS Growth Expert

14 yrs experience · Napa, CA · <10 hrs/week

About

Vince Magaline is leading the digital marketing team and GTM strategy at Aircover.ai With over 10 years of experience in digital marketing and GTM strategy in B2B SaaS, Vince has consistently exceeded multi-million pipeline and revenue goals. He has a proven track record of scaling AI-powered Seed to Series-C startups as a 4X Founding Marketing Hire. As a former Co-Founder and 4X first marketing hire, Vince has helped build and continuously optimize multiple online products and services for sales and lead generation with his digital marketing knowledge and MBA background. Vince has years of experience and certifications in digital marketing, web analytics, content marketing, AdWords, Facebook / Twitter / LinkedIn Ads, Google Analytics, SEO, SEM, Viral Marketing, Mobile Marketing, Lead Generation, Growth Hacking and more. Vince is also a recognized writer. On Quora, he is a Top 10 Most Viewed Writer in the following categories, with over 500K views on his answers: Digital Marketing, Growth Hacking, Viral Marketing, Viral Growth and Analytics, URLs, Market Research, Web Analytics, and User Acquisition. As the first marketing team member of Rebrandly, Vince was able to take a newly released product mainstream by increasing signups from an average of 50 per week to over 400 per week within 4 months with a 10% week over week growth rate. From scratch, with no marketing budget, Vince was able to raise his own company’s registered user level to over 15,000 in less than five months, and was awarded as a Top 5 Finalist at the 2015 IBM SmartCamp in Silicon Valley. In the process, he acquired partnerships with IBM Bluemix and IBM Watson. Software Skills: Google Analytics, SEMrush, Google AdWords, HubSpot, Salesforce, AdEspresso, Marketo, ConstantContact, MailChimp, Typeform, Facebook, Twitter, Instagram, Clubhouse, Post Affiliate Pro, Moz SEO, Buffer, HotJar, Quantcast, Optimizely, Microsoft Office, Excel, Word, Power Point, Power Pivot, KISSmetrics, Audiense, Quuu, Rebrandly, MeetEdgar, Intercom etc.

Skills

AIAdvertisingAutomationB2B MarketingBlog MarketingBlog WritingBrand StrategyBusiness StrategyContent StrategyDigital AdvertisingDigital MarketingDigital StrategyDisplay AdsGoogle AdsGoogle AnalyicsGoogle Search AdsHubSpotLinkedIn AdsMarketingMarketing AnalyticsMarketing StrategyOff-site SEOOn-site SEOOnline MarketingPaid AdsPromotionPromotional MarketingRetargetingSEOSaaSSearch Engine MarketingSemrushSocial Ad CampaignsSocial MediaSocial Media MarketingStrategy & Business DevelopmentWebsites

Experience

  • Head of Digital Marketing · Oscilar04-01-2023 – 10-01-2024

    Generated $10M+ in sales-qualified pipeline and $3M+ in revenue in H1 2024. 50X sales-qualified pipeline increase in first year. 1st strategic marketing hire; reported directly to CEO: Creator Apache Kafka, Founder of NASDAQ: CFLT. Developed and executed GTM strategy for all marketing channels and programs. Achieved over 325% quarter-over-quarter qualified pipeline growth 3 of 5 quarters. Tripled marketing team head count in first year to keep up with rapid inbound growth. Managed inbound BDR team. Developed and lead outbound strategy for sales. Responsibilities: All paid media, inbound process, social media, events, marketing operations. Owned marketing strategy, messaging, budget, goals and objectives for GTM team.

  • Digital Marketing Team Lead · Aircover AI11-01-2024 – 05-01-2025

    Generated over $1M+ in sales-qualified pipeline (SQO) and $100K+ in Revenue in Q1 2025. Founding marketing hire reporting directly to the CEO and CBO. Exceeded target inbound pipeline goal by 300% in Q1 of 2025. Designed fully automated inbound process, increasing successfully booked meetings by +30%. Owned marketing automation, demand gen, content, advertising, product marketing, website, email. Managed BDR team, marketing agencies, interns, GTM strategy, field marketing. Implemented marketing tech stack and Hubspot marketing automation from scratch.

  • Growth Marketing Lead · Level AI12-01-2021 – 04-01-2023

    Generated $2.5M+ in SQO as the sole marketer in U.S. for Series B company with +100 employees. Managed SDR team, 3 agencies, two copywriters, and 2 product marketers. Brought in 4X amount of SQLs than a 10-person BDR team on my own. Owned strategy for Google Ads, LinkedIn Ads, SEO, content marketing, field marketing, etc.

  • Sr. Growth Marketing Manager · Customers AI12-01-2019 – 12-01-2021

    Scaled email contact lists from 80K to +1M and executed +10 email campaigns per week. Increased organic traffic by +25% per quarter with over 7.5K daily pageviews. Published over 150 blog articles with more than 70% ranking Page 1 in Google SERPs. Built fully automated marketing and sales funnels throughout customer journey. Notable Mentor, Larry Kim: Ranked Top 10 Marketers in the World; Founder of WordStream.

  • Senior Marketing Manager · Sticky.io11-01-2018 – 02-01-2020

    Increased marketing qualified leads (MQLs) by more than 400X my annual goal. Managed $250K per quarter marketing budget across ads, events, and other paid media. 10X overall website traffic of Series-C company within first 8 months. Became Most Viewed Quora Writer in over a dozen digital marketing categories (750k+ views). Featured on SEMrush Global Marketing Day as growth expert: Over 100K live viewers.

  • Fractional Chief Marketing Officer (CMO) · Rebrandly04-01-2016 – 10-01-2017

    Increased sign-ups from 0 to 400+ per week with 10% WoW growth rate. Took new product mainstream, named on Buffer's Top 10 New SaaS Tools of 2016. Launched mobile app & dev hub, resulting in +300 downloads, +10 integrations. Increased social following across all major social media channels by 10X. Founding marketing hire and first U.S. -based hire. Now have +100K monthly paying customers. Orchestrated Product Hunt launch, receiving Top 100 most upvotes all time.

  • Co-Founder CEO CMO · Moni.ai09-01-2014 – 09-01-2017

    Increased users from 0 to +15K within two quarters of going to market. Aquired partnerships with IBM Watson, IBM Bluemix, IFTTT, Walmart and others. Utilized Google Analytics, AdWords, Search Console, A/B Testing, SEO/SEM to grow. Represented and pitched company to dozens of Angels, VCs, and large crowds. Awarded Top 5 Finalist at IBM SmartCamp LAUNCH San Francisco in 2015.

Education

  • UC Santa BarbaraBachelor’s Degree, Sociology; Sports Management
  • Golden Gate University, Edward S. Ageno School of BusinessMaster of Business Administration (M.B.A.), MBA
  • San Rafael High SchoolHigh School

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